Tweety’s 80th anniversary celebrations take flight

WarnerMedia Global Brands and Experiences (WMGBE) is reminding the world that Tweety is no ordinary canary by launching an 80th anniversary celebration on a global scale.

As one of Looney Tunes’ most beloved characters, Tweety is known for being unflappable and unapologetically authentic. WMGBE has commissioned a diverse group of artists worldwide to design 80 original murals reflecting Tweety’s rich history and dynamic personality.

The “80 Years of Tweety” campaign kicked off in Austin at SXSW 2022 on March 11, where the first group of murals officially debuted. The anniversary honours will continue throughout the year across the Studio with new Tweety content from HBOMax, WarnerMedia Kids & Family, along with new themed experiences and collections from Warner Bros. Consumer Products. The celebration will culminate on Tweety’s birthday on November 21, 2022.

Free for everyone to enjoy, the Tweety-themed works of art will appear in the United States, United Kingdom, France, Germany, Poland, Spain, Italy, Mexico, Brazil, United Arab Emirates and more. In the United States, Tweety murals will be seen in more than 30 cities. To track where to find Tweety murals, as well as all things Tweety, visit Tweety’s Anniversary website.

“For eighty years, Tweety has marched to the beat of his own drum, inherently representing what it means to be unapologetically yourself. His endearing personality has made him a pop culture favourite and he’s known for making appearances in the most unexpected ways,” says Pam Lifford, President, WarnerMedia Global Brands and Experiences.

“As a key member of the Looney Tunes franchise, we definitely wanted to celebrate Tweety’s 80th in a big way and are excited for the year-long celebration ahead. Keep your eyes out for him to pop up anywhere, from fashion to collectibles and more.”

To complete the murals, WMGBE collaborated with 16 artists, each with a different take on the tiny hero. Tweety’s signature yellow colour runs through the designs, but the artists’ different styles will make each one unique. Artists have been selected through the lens of diversity across different countries, artistic mediums and expressions, ethnicities, genders and sexualities.

In addition to the murals, Tweety’s 80th Anniversary celebration features products, content, experiences and more, including:

  • Warner Bros. Consumer Products (WBCP) will announce new offerings and partnerships across all categories (fashion, collectibles, beauty, and more) throughout the year. Available now only on WBCP’s Looney Tunes Shop is the all-new Tweety’s 80th Mural Collection. The collection is set to feature a number of the 80 Tweety-inspired mural designs on a unique selection of merchandise and apparel. The ultimate fan destination to celebrate Tweety, the Looney Tunes Shop will unveil product drops throughout the year, including merchandise with Tweety mural designs yet to be revealed, leading up to Tweety’s birthday on November 21, 2022.
  • Loungefly has produced a Tweety 80th Anniversary Plush Backpack. The front features Tweety’s unmistakable shape, featuring wings on the front zipped compartment that move back and forth ($80.00). Also available is a Tweety and Sylvester 80th Anniversary Zip Around Wallet ($40.00). Available now, both products feature Tweety 80th Anniversary motif on the inside lining, along with vegan leather.
  • Available now, the Ugly Dukling x Tweety Bird Collection is a limited-edition, box collection of luxury 3D magnetic eyelashes featuring a special-dose of Tweety. The curated collection features four classic statement style lashes named “Tweety Pie,” “Tweety Bird,” “Looney Luxury Lashes” and “I Tawt I Taw a Puddy Tat!” Presented in Tweety-themed keepsake packaging, the collection continues Ugly Dukling Beauty’s tradition of high quality, hand crafted seven-magnet eyelashes.
  • Warner Bros. Themed Entertainment will be joining in on the festivities for Tweety’s birthday with exclusive murals around the world including at Warner Bros. World Abu Dhabi, Warner Bros. Movie World in Australia, and Parque Warner Madrid.
  • HBO Max: Tweety continues to star in the hit Looney Tunes Cartoons animated series from Warner Bros. Animation now streaming on HBO Max. New episodes will debut from the Max Original series throughout the year in celebration of the beloved yellow canary.
  • Cartoonito: This summer, Tweety will star alongside fellow Looney Tunes characters in Bugs Bunny Builders, a new preschool animated series produced by Warner Bros. Animation, coming to Cartoonito on HBO Max and Cartoon Network.

 

WarnerMedia to donate more than $400,000 in branded face mask proceeds to UNICEF’s Global Education Fund

WarnerMedia has announced it will donate more than $400,000 in proceeds generated from sales of branded face masks featuring DC, Wizarding World, Looney Tunes and other iconic WarnerMedia properties, to UNICEF’s Global Education Fund. The donation will support UNICEF education programmes to help ensure every child has equitable access to learning opportunities and could help 86,000 children continue their education during times of emergency through the distribution of 2,000 School-in-a-Box kits.

During 2020, as the world grappled with the pandemic, Warner Bros. Consumer Products EMEA joined forces with its licensees to create face masks featuring logos and characters from the DC Universe, the Wizarding World, Looney Tunes and other iconic WarnerMedia properties. The donation from the proceeds of these mask sales will now help UNICEF address the far-reaching impacts of COVID-19 on learning. Last year, more than 1 billion students were affected by school closures. Vulnerable and hard-to-reach children continue to be in danger of dropping out of the education system altogether because of significant inequities in access to remote learning widening the education gap.

“We thank our partners for joining with us to create face masks that provided a bit of inspiration – and added safety – during a very challenging time,” says Julian Moon, Senior Vice President, Warner Bros. Consumer Products EMEA.  “We are humbled by the response to the masks, and are thrilled to fund a donation to UNICEF’s Global Education Fund that will help children whose learning was impacted.”

As part of UNICEF’s Global Education program, the School-in-a-Box kits have become a part of the standard response in emergencies and used in many back-to-school operations around the world. Containing supplies and materials for a teacher and up to 40 students, the kits help ensure the continuation of children’s education by the first 72 hours of an emergency. WarnerMedia’s donation can also enable UNICEF to collect and transfer online and remote learning resources onto a digital learning platform, which allows out-of-school children to access quality learning opportunities.

Warner Bros. Consumer Products, part of WarnerMedia Global Brands and Experiences, extends the Studio’s portfolio of entertainment brands and franchises into the lives of fans around the world. WBCP partners with licensees globally on an award-winning range of toys, fashion, home décor, and publishing inspired by franchises and properties such as DC, Wizarding World, Looney Tunes, Hanna-Barbera, HBO, Cartoon Network and Adult Swim. The division’s successful global themed entertainment business includes experiences such as The Wizarding World of Harry Potter and Warner Bros. World Abu Dhabi.

UNICEF does not endorse any company, brand, product or service.

Space Jam: A New Legacy unveils gigantic licensing plans and ‘largest Looney Tunes merch line-up in decades’

Hasbro, Mattel, and Upper Deck have joined am all-star line up of licensing partners for Warner Bros. upcoming theatrical release of Space Jam: A New Legacy, with plans for toys, collectables, and games to roll out all year long.

The global toy and entertainment companies join master toy partner Moose Toys who earlier this month released its full line up of toys, play-sets, plush, and figures based on the Space Jam title, a reboot of the hit 90s film this time starring LeBron James.

A full line-up of licensing partners around this year’s blockbuster film was unveiled late last week, spanning the toys, collectables, and games aisles, as well as fashion, food and drink, accessories, sporting goods, publishing, pet products and more. The licensing portfolio for this year’s release has taken on a global scale.

In the toy space, master toy partner Moose Toys us joined by Funko, who will be releasing its Space Jam: A New Legacy assortment including nine Pop! figures, five Pop! key chains, 12 Mystery minis and a Space Jam: A New Legacy Funkoverse board game.

Collectors will be able to get their hands on three exclusives – a ten-inch LeBron James Jumbo Pop! and flocked Tasmanian Devil, a LeBron James variant Funko Pop! available via Amazon, and a Porky Pig landing on Funko.com soon.

This year’s licensing line-up marks the largest Looney Tunes merchandise collection to be rolled out by Warner Bros Consumer Products ‘in decades.’ Further collaborations include partnerships with brands such as Nike, Vilebrequin, Spalding, the Cotton On Group, and LeBron James’ own athlete empowerment brand, Uninterrupted.

It all lands ahead of the film’s release on July 16th this year.

“The original ‘Space Jam’ was a cultural phenomenon when it debuted in 1996, so it’s no surprise that premier partners around the world are inspired by ‘Space Jam: A New Legacy’ and excited to bring a new collection to a new generation of fans,” said Robert Oberschelp, senior vice president of franchise management and marketing for Warner Bros. Consumer Products.

“We are excited to collaborate with such elite brands to deliver a robust lineup of merchandise that unites the singular style of LeBron James with the iconic fun of the Looney Tunes characters.”

Nike Inc. will release a “Space Jam: A New Legacy” collection globally featuring LeBron James and favorite Tune Squad characters including Bugs Bunny, Lola Bunny and the Goons, Vilebrequin will launch “Space Jam: A New Legacy” swimwear and leisurewear, while the Cotton On Group is releasing new products globally including men’s and children’s apparel, along with stationery, mugs and phone accessories.

And that’s just the tip of the iceberg for the licensing plans for this year.

The latest iteration of The Carousel @ Bloomingdale’s, the retailer’s rotating pop-up shop, will celebrate “Space Jam: A New Legacy” with a unique curation for the family, offering court-inspired fashion to playful outdoor entertaining finds to gifts that enhance the at-home streaming experience.

It will open next month at Bloomingdale’s 59th Street flagship in New York City, select stores nationwide and Bloomingdales.com.

 Space Jam in fashion

 Warner Bros Consumer Product’s “Space Jam: A New Legacy”-inspired fashion collections offer something for everyone with global collections from Nike Inc. and Vilebrequin; stylish plus-size apparel at Torrid; streetwear fashions from Tommy Hilfiger, Bait, Madhappy, Diamond Supply, and NTWRK x UNKNWN; and additional fashion forward lines from Members Only, Forever 21, MeUndies, PSD, Bleacher Report, Rue21 from Hybrid, and Freeze and Pac Sun from Bioworld in the mix.

Capsule collections will also launch from Junk Food Clothing, Pottery Barn Teen and Cakeworthy. Playing with style will be a slam dunk when wearing “Space Jam: A New Legacy” Gamer Jersey, hat, hoodie and t-shirt,all available on Uninterrupted.

There’s  something for every child from infant to tween with cool kids’ fashions from the Gap, Haus of JR, and Outerstuff.

In EMEA, fashion partners include H&M (Worldwide), Primark (US and Europe), Fanatics, Snipes (Europe), LPP (Europe, Middle East), with more to be announced.

In the Asia Pacific region, A Bathing Ape, Carnival, and Freak’s Store are just a few of the partners providing “Space Jam: A New Legacy”-inspired fashions and footwear, plus a limited edition footwear and hat collection are available only in Japan from Converse Japan.

In Australia and New Zealand, EB Games will offer adult tees, headwear, accessories and stationery – everything from drink bottles and backpacks to keychains and totes. Best & Less will welcome “Space Jam: A New Legacy” to Australia with a new range that includes sleepwear and outerwear for the whole family.

In Latin America, designs will launch from Cuidado con el Perro, Paris, Ruz, Centauro, Colecao and more. In Mexico, there will be Cuidado con el Perro t-shirts, Ruz plush and costumes, and novelty board games. In Chile, Colombia and Peru, Paris, Stilotex and Ripley will give fans access to incredible “Space Jam: A New Legacy” inspired products.

In Brazil, fashion and toys will be available from partners such as Grendene, BandUp!, Piticas, Renner, Marisa, Cartel 011, Acuo, Iron Studios, Riachuelo, Grow, and Jandaia, among others, and Rasip will offer new “Space Jam: A New Legacy”-inspired food. An exclusive “Space Jam: A New Legacy” fashion collection with designer Alexandre Herchcovitch under his brand ÁLG will be revealed soon.

On your feet

Come on and slam with Nike Inc.’s Space Jam collections. Fans can buy and wear the same basketball shoes “King James” wears in the film. With youth and adult styles featuring Wile. E. Coyote, Lola Bunny, Bugs Bunny and the rest of the squad, the whole family can “Jam” out and dress up in Nike’s Space Jam collection, which also includes jerseys, tanks, hoodies, jackets, socks and backpacks.

Converse will launch new graphic Looney Tunes sneakers in adult and youth sizes, featuring classic Looney Tunes designs and animation themes, while Crocs will unveil “Space Jam: A New Legacy” slide-ons.

In the accessories space, partners such as Sprayground, Danielle Nicole, Loungefly, Accessory Innovations and Fast Forwardwill capture the on-court action of favorite Tunes on backpacks, court bags and more.

Fossil will release its exclusive Space Jam by Fossil capsule collection, featuring collectible accessories and a limited-edition box set jam-packed with beloved Tune Squad characters on July 7. Starring characters such as Bugs and Lola, the collaboration includes three collections with limited-edition watches, backpacks, small leather goods and more.

Check out digital watch faces and bands Mobyfox, a limited edition collection of watches by Undone, and more styles for the entire squad from Accutime. Whimsical bracelets from Alex and Ani put the Tune Squad on your wrist.

Caps, beanies, and other headwear will arrive courtesy of Junk Brands, Love Your Melon, Mitchell & Ness and New Era, while socks and hosiery will launch courtesy of Stance, Hypnotic Hats, Highpoint, Berkshire, and Rock Em’ Socks.

Sporting the Goods

Spalding, the largest basketball equipment supplier in the world, will continue its legacy of playing an integral role in growing basketball and culture by releasing a new merchandise line inspired by the family film. Spalding will release exclusive hoops and balls and other limited-edition merchandise, hitting U.S. and international retailers, Spalding.com and the Spalding App this June.

Meanwhile, in Home Goods, Franco will introduce movie-themed bedding with blankets, throws, comforters and more, while Hallmark, GeekiTikis and more will bring the Looney Tunes Squad to the kitchen and beyond.

General Mills, Kraft Heinz, McDonald’s, Ferrara Candy Company and more premier food and beverage partners will also join the roster, while in per products, BarkBox will will provide themed chew toys and plush squeak toys for animals.

The licensing roster is complete with more than 20 published titles, spanning movie tie-ins, readers, books and activity books from Penguin Random House, as well as colouring and activity books from Bendon, and fun novelty book formats from Phidal.

Finally, DC Publishing will launch a graphic novel adaptation of the animated/live action movie, written by Ivan Cohen (The Batman and Scooby-Doo Mysteries) alongside an all-star line up of artists. On sale 6/29 for $12.99. Available at major book retailers and participating comic book stores. Also available on Apple books and Amazon.

Moose Toys and Warner Bros. unveil all-star line up of Space Jam: A New Legacy toys

Moose Toys and Warner Bros. Consumer Products have revealed the starting line-up of toys to celebrate the summer theatrical release of Space Jam: A New Legacy, featuring LeBron James alongside Looney Tunes’ greats Bugs Bunny, Lola Bunny, Tazmanian Devil, and Marvin the Martian.

The new line-up will launch this April with a slam-dunk range featuring action figures, play-sets, collectables, plush characters, and more including a special series of Goo Heroes, inspired by the Heroes of Goo Jit Zu brand.

 

Leading the line is the Super Shoot and Dunk LeBron James featuring the first action figure that actually jumps, dunks, and hangs on to the rim, a la LeBron’s character in the film. The range will feature regular refreshes and new introductions throughout the autumn and Christmas period.

“To put our excitement about this partnership with Warner Bros. Consumer Products into basketball terms, it’s like shooting a nothing-but-net-three-point-buzzer-beater to win the game,” said Ronnie Frankowski, chief marketing officer, Moose Toys.

“Working closely with Warner Bros., every attention to detail was paid to make sure our toys bring that big screen action into the hands of the fans. Our toys deliver awesome replicas of the stars of the movie, along with fresh new ways to play. We cannot wait for fans to bring their favorite characters home.”

Moose Toys’ range of “Space Jam: A New Legacy” toys includes:

Space Jam: A New Legacy Super Shoot and Dunk LeBron James featuring a figure of the film’s star designed with large hands that can palm the basketball. Load the LeBron James figure on the launcher and he hits a three-pointer or send him soaring for his signature slam dunk and rim hang.

Space Jam: A New Legacy Ballers Action Figures are the Tune Squad “good guys” that will have the Goon Squad villains on defense. There are four poseable figures to collect including LeBron James with his ACME Rocket-Pack 4000; LeBron James with his ACME Mallet; Bugs Bunny with his ACME Blaster 3000; and Marvin the Martian armed with his Saucer of Doom.

Space Jam: A New Legacy On Court Rivals Two-Pack Action Figures allow fans to recreate some of the all-star moves and scenes with these cool action figures. LeBron James and the Tune Squad are ready to hit the court and take on their on-court rivals, the Goon Squad, with figures exclusive to the Rivals Two-Pack.

These detailed collectible five-inch figures are articulated and posable. Pose them competing against each other with the included accessories.

Space Jam: A New Legacy LeBron James Ultimate Tune Squad Action Figure is large scale and comes ready to battle the Goon Squad just like in the film. The 12-inch Tune Squad action figure comes with four accessories and speaks more than eight ready-for-battle phrases and sounds.

Space Jam: A New Legacy Mini Figures and Space Jam: A New Legacy Gametime Playset
features 22 action figures to collect, including LeBron James and Tune Squad players like Bugs Bunny, Daffy Duck, Tweety, Tazmanian Devil and Classic Marvin the Martian. Adding to the fun is the search for rare figures, gold Hall of Famer figures and a platinum ultra-rare figure.

The Gametime Playset comes with Tune Squad heroes Bugs Bunny and LeBron James collectibles figures, pumped and positioned to shoot buzzer beater three-pointers from the ball-launching bases.

Space Jam: A New Legacy Goo Heroes
Space Jam: A New Legacy Goo Heroes take a page out of the playbook of another Moose Toys favorite: the Heroes of Goo Jit Zu. Pull, stretch and bend gooey Bugs Bunny to shoot and score like never before. And with two LeBron James options, kids can double-team the Goon Squad players, using his squish-and stretch-ability to dominate. MSRP $12.99.

Space Jam: A New Legacy Plush B-Ball Buddies
Discover the Tune Squad’s softer side with Space Jam: A New Legacy Plush B-Ball Buddies. Suited up in their uniforms they are dressed for play, and so super soft and snuggly they can just as easily spend their time in a good cuddle huddle.

Fans of “Space Jam: A New Legacy” won’t have to wait long for the collection to drop – the extensive line will be available nationwide at all major retailers beginning April 18.

Moose Toys and Warner Bros. unveil all-star line up of Space Jam: A New Legacy toys

Moose Toys and Warner Bros. Consumer Products have revealed the starting line-up of toys to celebrate the summer theatrical release of Space Jam: A New Legacy, featuring LeBron James alongside Looney Tunes’ greats Bugs Bunny, Lola Bunny, Tazmanian Devil, and Marvin the Martian.

The new line-up will launch this April with a slam-dunk range featuring action figures, play-sets, collectables, plush characters, and more including a special series of Goo Heroes, inspired by the Heroes of Goo Jit Zu brand.

 

Leading the line is the Super Shoot and Dunk LeBron James featuring the first action figure that actually jumps, dunks, and hangs on to the rim, a la LeBron’s character in the film. The range will feature regular refreshes and new introductions throughout the autumn and Christmas period.

“To put our excitement about this partnership with Warner Bros. Consumer Products into basketball terms, it’s like shooting a nothing-but-net-three-point-buzzer-beater to win the game,” said Ronnie Frankowski, chief marketing officer, Moose Toys.

“Working closely with Warner Bros., every attention to detail was paid to make sure our toys bring that big screen action into the hands of the fans. Our toys deliver awesome replicas of the stars of the movie, along with fresh new ways to play. We cannot wait for fans to bring their favorite characters home.”

Moose Toys’ range of “Space Jam: A New Legacy” toys includes:

Space Jam: A New Legacy Super Shoot and Dunk LeBron James featuring a figure of the film’s star designed with large hands that can palm the basketball. Load the LeBron James figure on the launcher and he hits a three-pointer or send him soaring for his signature slam dunk and rim hang.

Space Jam: A New Legacy Ballers Action Figures are the Tune Squad “good guys” that will have the Goon Squad villains on defense. There are four poseable figures to collect including LeBron James with his ACME Rocket-Pack 4000; LeBron James with his ACME Mallet; Bugs Bunny with his ACME Blaster 3000; and Marvin the Martian armed with his Saucer of Doom.

Space Jam: A New Legacy On Court Rivals Two-Pack Action Figures allow fans to recreate some of the all-star moves and scenes with these cool action figures. LeBron James and the Tune Squad are ready to hit the court and take on their on-court rivals, the Goon Squad, with figures exclusive to the Rivals Two-Pack.

These detailed collectible five-inch figures are articulated and posable. Pose them competing against each other with the included accessories.

Space Jam: A New Legacy LeBron James Ultimate Tune Squad Action Figure is large scale and comes ready to battle the Goon Squad just like in the film. The 12-inch Tune Squad action figure comes with four accessories and speaks more than eight ready-for-battle phrases and sounds.

Space Jam: A New Legacy Mini Figures and Space Jam: A New Legacy Gametime Playset
features 22 action figures to collect, including LeBron James and Tune Squad players like Bugs Bunny, Daffy Duck, Tweety, Tazmanian Devil and Classic Marvin the Martian. Adding to the fun is the search for rare figures, gold Hall of Famer figures and a platinum ultra-rare figure.

The Gametime Playset comes with Tune Squad heroes Bugs Bunny and LeBron James collectibles figures, pumped and positioned to shoot buzzer beater three-pointers from the ball-launching bases.

Space Jam: A New Legacy Goo Heroes
Space Jam: A New Legacy Goo Heroes take a page out of the playbook of another Moose Toys favorite: the Heroes of Goo Jit Zu. Pull, stretch and bend gooey Bugs Bunny to shoot and score like never before. And with two LeBron James options, kids can double-team the Goon Squad players, using his squish-and stretch-ability to dominate. MSRP $12.99.

Space Jam: A New Legacy Plush B-Ball Buddies
Discover the Tune Squad’s softer side with Space Jam: A New Legacy Plush B-Ball Buddies. Suited up in their uniforms they are dressed for play, and so super soft and snuggly they can just as easily spend their time in a good cuddle huddle.

Fans of “Space Jam: A New Legacy” won’t have to wait long for the collection to drop – the extensive line will be available nationwide at all major retailers beginning April 18.

Warner Bros. teams with Toybox to let fans 3D print their own licensed toys at home

Warner Bros. Consumer Products has partnered with Toybox, a company specialised in 3D printers that allow fans to create their own toys at home, to enable audiences to print characters from across the Warner Bros. portfolio.

Marked by many as a major step forward in the ongoing development and evolution of the 3D printing space and its implications for the future of the toy industry, the new partnership will allow Toybox fans the chance to print items based on DC, Cartoon Network, Looney Tunes, Friends, even Seinfeld.

The deal also extends to classic films under the Warner Bros. banner, such as Polar Express and Elf.

Customers will be able to buy a range of toys starting with DC’s Batman, Superman and Wonder Woman by purchasing Toybox Bolts, an online currency unique to the Toybox platform. This is a first of its kind licensing agreement with a major studio that allows customers to print their toys at home.

Toys available to print at launch will be Batman, Superman and Wonder Woman action figures with nine points of articulation, Batarangs, Batman’s Batcave computer, Batmobile, Batman disc launcher, Bat-Signal, Justice League disc launchers, Daily Planet building; with additional items to follow.

Ben Baltes, CEO of Toybox, said: “We are so excited to announce this partnership with Warner Bros. Consumer Products. Toybox is the only platform to offer at home toy printing tied to a secure 3D printer. Bringing our Toybox users the world class properties from the WB catalogue is a dream for them and for us.”

Mad Beauty extends Warner Bros. partnership to welcome Looney Tunes to the portfolio

Mad Beauty is welcoming classic cartoon characters Bugs Bunny, Tweety, Sylvester, and Taz to its growing portfolio of licensed beauty products with the launch of its official Looney Tunes collection.

Developed in partnership with Warner Bros. Consumer Products, the new collection is an extension of the collaboration that saw the pair launch the Friends inspired line-up last year.

The Looney Tunes inspired collection is a new range spanning sheet face masks, hand cleansers, scrunchies and more, all timed with the with highly anticipated upcoming release of Space Jam: A New Legacy. The initial collection consists of 11 pieces of beauty, bath and body treats.

Trevor Cash, owner of Mad Beauty, said: “I absolutely loved Looney Tunes as a child so to be involved in bringing product to market with these characters now is a real treat. Our creative team has done an amazing job. These products tie in to our ‘Never Too Old for’ range perfectly, and we think our customers will love them too.”

The Mad Beauty x Looney Tunes Collection includes a Sheet Face Mask Collection, Clip & Clean Hand Cleansers, Scrunchies, a Beauty Blender, a Bugs Bunny Head Band, and Individual Sheet Masks.

Mad Beauty has previously reported huge growth in the last 18 months through international expansion. The company expects continued growth through 2021 as it plans to launch a number of collections this spring and beyond. This focused strategy confirms Mad Beauty’s confidence in their new collections and the beauty gifting industry overall. 

Moose Toys named toy partner for Warner Bros.’ Space Jam: A New Legacy and Tom & Jerry live action movie

The global toy maker, Moose Toys, has partnered with the entertainment powerhouse Warner Bros. Consumer Products to develop a range of toys to based on both its upcoming Space Jam: A New Legacy and Tom & Jerry feature films.

Space Jam: A New Legacy is the hotly anticipated re-imagining of the original beloved 1996 film Space Jam and stars NBA Superstar LeBron James alongside Bugs Bunny, Daffy Duck and other Looney Tunes characters. Tom & Jerry, meanwhile, is a live-action animated comedy inspired by the classic cartoon duo.

“We couldn’t be prouder to collaborate with Warner Bros., a recognized leader in entertainment around the globe,” said Paul Solomon, co-owner, Moose Toys. “With this partnership we are pushing innovation and design boundaries to create toys that are truly remarkable and worthy of the films and characters themselves.”

The partnership cements Moose Toys’ position as a key player in licensing. The toy maker continues to thoughtfully expand its collaborations, with the Warner Bros. deal joining an impressive list of recent licensing wins including, the master toy of Australian mega-hit animated series, Bluey and the activity line with leading YouTube creators Collins Key.

As part of its agreement, Moose will create a range of toys including figures, collectibles, plush characters and more. Additional details about the various lines will be shared closer to launch and will hit shelves slightly ahead of the movie release dates.

Both films are slated for release in 2021, with Tom & Jerry slated for March 5 and Space Jam: A New Legacy out July 16.

Mad Beauty partners with Warner Bros Consumer Products for Friends, DC, and Looney Tunes lines

The UK bath, body, and cosmetics specialist Mad Beauty has detailed a new partnership with Warner Bros Consumer Products to develop a collection inspired by its iconic brands Friends, DC, and Looney Tunes. The new deal and subsequent collection will bolster the firm’s plans for growth across the UK and US.

The partnership marks another milestone for Mad Beauty who has cited ‘extraordinary growth’ over the last two years in home markets. Already 2020 has seen announcements including international extensions of existing brand licenses, the launch of Mad Beauty USA, and establishing new warehouse and fulfilment support.

The first collaboration coming out of the new partnership with Warner Bros. Consumer Products will be a collection inspired by the hit television series Friends. The assortment will launch into market from AW20, consisting of Eyeshadow Palette, Lip Glosses, Make-up Brushes, Face Masks, Shower hats, and more.

“We see ourselves as a beauty company that makes gifts rather than a gift company that makes beauty products and we believe that combining our experience in producing high quality beauty, bath and body ranges with some of Warner Bros’ most iconic characters is a winning formula that retailers will enjoy offering and fans will love,” said Mad Beauty’s managing director, Trevor Cash.

“We’re excited to partner with Mad Beauty on this wonderful new collection. This collaboration provides a great opportunity for fans to celebrate their favourite characters and incorporate them into their daily lives, said Rachel Wakley, general manager UK & Ireland, Warner Bros. Consumer Products.