Aurora World has been tapped as the master toy partner for Aardman’s new animated musical special, Robin Robin in a deal that will see the company develop the plush version of the titular character. The new plush Robin Robin will be launched alongside the publishing and film premiere of the …
Read More »Guide Dogs UK creates The Gruffalo scents to make story time inclusive for visually impaired children
Magic Light Pictures and Macmillan Children’s Books have partnered with the sight loss charity, Guide Dogs to answer the age old question: what does the Gruffalo smell like? Via this innovative new partnership, characters from the popular children’s book by Julia Donaldson – Mouse, Fox, Owl, Snake, and the Gruffalo …
Read More »Macmillan Children’s Books celebrates Dear Zoo in new F&F at Tesco range
Macmillan Children’s Books has struck up a new deal with Tesco’s clothing brand F&F to launch a range of baby clothing based on the classic pre-school storybook Dear Zoo created by Rod Campbell. Developed by Paul Dennicci for F&F at Tesco, the range launched last week across 165 stores nationwide, …
Read More »Macmillan Children’s Books to publish The World of Moomin Valley
The definitive Moomin guide will include original illustrations and rare material from the Moomin archive
Read More »Macmillan Children’s Books scores new partners for Dear Zoo 35th Anniversary
ZSL London Zoo will be debuting a trail based on the Rod Campbell storybook along with new licensed product
Read More »Macmillan Children’s Books teams with Nurture Rights for new Dinosaur Roar titles
The deal will see Macmillan develop and expand the literary property into new formats and series inspired by the original title.
Read More »MacMillan Children’s Books to release three new Moomins titles
The first title in the range, The Moomin Colouring Book, will be published in paperback in February and priced at £10.
Read More »Macmillan launches new Rod Campbell website
The new website focuses on the world of Dear Zoo and Friends.
Read More »Macmillan’s Alyx Price on the “immediate impact” of The Gruffalo
Macmillan Children’s Books communications director Alyx Price on why something like The Gruffalo comes along "a couple of times in a generation."
Read More »Aardman launches new The Gruffalo website
New online hub provides kids with 'everything The Gruffalo' while also celebrating author Julia Donaldson and illustrator Axel Scheffer.
Read More »