Tag Archives: macmillan children’s books

Aurora World and Macmillan Children’s Books lead licensing roster for Aardman’s festive animation Robin Robin

Aurora World has been tapped as the master toy partner for Aardman’s new animated musical special, Robin Robin in a deal that will see the company develop the plush version of the titular character. The new plush Robin Robin will be launched alongside the publishing and film premiere of the …

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Guide Dogs UK creates The Gruffalo scents to make story time inclusive for visually impaired children

Magic Light Pictures and Macmillan Children’s Books have partnered with the sight loss charity, Guide Dogs to answer the age old question: what does the Gruffalo smell like? Via this innovative new partnership, characters from the popular children’s book by Julia Donaldson – Mouse, Fox, Owl, Snake, and the Gruffalo …

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Macmillan Children’s Books celebrates Dear Zoo in new F&F at Tesco range

Macmillan Children’s Books has struck up a new deal with Tesco’s clothing brand F&F to launch a range of baby clothing based on the classic pre-school storybook Dear Zoo created by Rod Campbell. Developed by Paul Dennicci for F&F at Tesco, the range launched last week across 165 stores nationwide, …

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