Marcolin and Timberland extend their licensing agreement until 2026

Eyewear company Marcolin and TBL Licensing have announced that they have extended their licensing agreement for the design, production and worldwide distribution of Timberland optical frames and sunglasses.

The partnership, originally signed in 2003, has now been early renewed for a further five years until December 2026, consolidating the strong relationship between the two companies.

Timberland is a world leader in the design and marketing of premium quality footwear, clothing and accessories for those who love outdoor life. From design to production, Timberland tackles environmental challenges to minimise impact on the planet, while also delivering on style and performance.

Marcolin embraces the values of the brand, creating eyewear collections that respect its heritage. The range includes responsible styles made by using bio-based materials for a reduced environmental impact. Most of the sunglasses and optical frames contain at least 35% to a maximum of 80% bio-based content and have earned the coveted Earthkeepers designation. Earthkeepers started as a collection in 2007, and has evolved into an overarching philosophy that serves as a pathfinder for the Timberland brand, from its commitment to protect and restore the outdoors, to improve social conditions globally, and find ways to make products more responsibly.

As a signal of their long-lasting partnership, Marcolin and Timberland are also teaming up with the web platform Treedom for the planting of trees and forests worldwide. Within this global initiative, Marcolin has committed to plant over 10,000 trees by 2023, in alignment with Timberland’s longstanding tree planting efforts, with 12,000+ planted to date, and counting.

Marcolin and Timberland extend their licensing agreement until 2026

Eyewear company Marcolin and TBL Licensing have announced that they have extended their licensing agreement for the design, production and worldwide distribution of Timberland optical frames and sunglasses.

The partnership, originally signed in 2003, has now been early renewed for a further five years until December 2026, consolidating the strong relationship between the two companies.

Timberland is a world leader in the design and marketing of premium quality footwear, clothing and accessories for those who love outdoor life. From design to production, Timberland tackles environmental challenges to minimise impact on the planet, while also delivering on style and performance.

Marcolin embraces the values of the brand, creating eyewear collections that respect its heritage. The range includes responsible styles made by using bio-based materials for a reduced environmental impact. Most of the sunglasses and optical frames contain at least 35% to a maximum of 80% bio-based content and have earned the coveted Earthkeepers designation. Earthkeepers started as a collection in 2007, and has evolved into an overarching philosophy that serves as a pathfinder for the Timberland brand, from its commitment to protect and restore the outdoors, to improve social conditions globally, and find ways to make products more responsibly.

As a signal of their long-lasting partnership, Marcolin and Timberland are also teaming up with the web platform Treedom for the planting of trees and forests worldwide. Within this global initiative, Marcolin has committed to plant over 10,000 trees by 2023, in alignment with Timberland’s longstanding tree planting efforts, with 12,000+ planted to date, and counting.

WEB Eyewear is official eyewear partner of Alfa Romeo F1 Team ORLEN

WEB Eyewear and Alfa Romeo F1 Team ORLEN have entered a multi-year partnership, starting 2022.

WEB Eyewear, a house brand of leading eyewear company Marcolin since 2008, aims to expand its international reach via the deal. The WEB Eyewear logo will appear on the team’s C42 cars, and the helmets and suits of the team’s drivers Valtteri Bottas and Guanyu Zhou, and the partnership will be underlined by the development of a branded capsule collection of sunglasses and optical frames, available in the second half of 2022.

“WEB Eyewear’s ambition is to create a new chapter in its own story, credible and consistent with the brand legacy but looking forward to a global future,” says Fabrizio Curci, Marcolin CEO & General Manager. “The partnership with Alfa Romeo F1 Team ORLEN is certainly a significant step forward along this path. We are thrilled to enter the Formula One world alongside such an important brand.”

Frédéric Vasseur, Team Principal of Alfa Romeo F1 Team ORLEN adds: “We are delighted to start our journey with WEB Eyewear. Their commitment to style is a perfect match for our team, a blend of Italian elegance and Swiss precision, and theirs is a prestigious brand we are proud to have with us on the world stage. We are excited to develop a special collection with them and we can’t wait to present it to our fans later this year.”

 

WEB Eyewear is official eyewear partner of Alfa Romeo F1 Team ORLEN

WEB Eyewear and Alfa Romeo F1 Team ORLEN have entered a multi-year partnership, starting 2022.

WEB Eyewear, a house brand of leading eyewear company Marcolin since 2008, aims to expand its international reach via the deal. The WEB Eyewear logo will appear on the team’s C42 cars, and the helmets and suits of the team’s drivers Valtteri Bottas and Guanyu Zhou, and the partnership will be underlined by the development of a branded capsule collection of sunglasses and optical frames, available in the second half of 2022.

“WEB Eyewear’s ambition is to create a new chapter in its own story, credible and consistent with the brand legacy but looking forward to a global future,” says Fabrizio Curci, Marcolin CEO & General Manager. “The partnership with Alfa Romeo F1 Team ORLEN is certainly a significant step forward along this path. We are thrilled to enter the Formula One world alongside such an important brand.”

Frédéric Vasseur, Team Principal of Alfa Romeo F1 Team ORLEN adds: “We are delighted to start our journey with WEB Eyewear. Their commitment to style is a perfect match for our team, a blend of Italian elegance and Swiss precision, and theirs is a prestigious brand we are proud to have with us on the world stage. We are excited to develop a special collection with them and we can’t wait to present it to our fans later this year.”