Tag Archives: Marie-Laure marchand

Chefclub teams with Upyaa! to launch kids culinary toys and play-sets

The digital culinary brand, Chefclub has partnered with Upyaa! to launch a new range of toys and games throughout Europe, enabling kids to engage with a collection of creative play-sets and undertake their own journey to becoming little chefs. The new sets will encourage kids to create their own ice …

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Chefclub partners with Tefal to launch limited edition Roi de la Raclette

The leading French digital cooking brand, Chefclub has struck up a partnership with the kitchen brand, Tefal to launch the limited edition Roi de la Raclette, or to give it its English title, the Raclette King. With the on-set of the winter months, those dark mornings and evenings usher in …

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Chefclub to serve up first children’s TV series in France as lockdown fuels new cooking craze

The popular cooking brand, Chefclub, has signed an exclusive agreement with the French pay-TV channel, TeleToon+ for the first children’s television series Chefclub Kids, We Have Fun in the Kitchen. The new series will begin broadcasting this month, making its debut on October 12th, during the Week of Taste. The …

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“Chefclub is targeting the tremendous untapped potential for food and cooking brands”

If ever you’ve found yourself mindlessly trawling through benign Facebook feeds only to suddenly be drooling over a ‘how to make’ video of a garlic dough ball being plunged into an oozing pool of baked camembert, or melted cheese being poured over a platter of beef burgers, you already know …

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Brands with Influence scoops up Chefclub for UK licensing

Brands with Influence has been chosen to represent the fast-growing food brand, Chefclub following a run of fruitful meetings in both Las Vegas and Paris. Chefclub is recognised as the fastest growing cooking brand on social media, with over 10 billion views in 2018 and an average of 1 billion …

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Licensing chatter: Marie-Laure Marchand talks survival in a land of giants

With a career spanning 25 years in the children’s entertainment and licensing space, the former head of global consumer products at Xilam, and now SVP of consumer global products at ChefClub, Marie-Laure Marchand has seen the industry through all manner of evolution. Licensing.biz sits down with the licensing industry expert …

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Marie-Laure Marchand named senior VP global consumer products at Chefclub

The digital cooking network, Chefclub, has appointed Marie-Laure Marchand to the newly created role of senior vice president global consumer products and business development, effective immediately. With 65 million followers across social platforms and 1 billion organic views each month, Chefclub is recognised as the leading digital producer of cooking …

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