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Tag Archives: mcdonald’s

Mr Men Little Miss launches into McDonald’s Happy Meals with reusable cup collection

Sanrio’s iconic Mr Men Little Miss brand has partnered with McDonald’s for a new Happy Meal promotion across the UK and Ireland, that brings its cast of characters to a line of reusable cups, tapping into the global sustainability movement. This isn’t the first move from Sanrio to align itself …

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McDonald’s taps into growing appetite for licensing with Joester Loria Group

The Joester Loria Group has partnered with McDonald’s Corporation to develop a portfolio of collaborations and collections of licensed products aimed of the McDonald’s brand lover across the globe. The fast food restaurant brand has a long history of partnering with leading fashion brands and retailers which dates back to …

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McDonald’s and Burger King target of petition to end plastic toy giveaways with children’s meals

Fast food chains, McDonald’s and Burger King have become the target of a petition calling for the end of plastic toy giveaways with their children’s meals, and it is gathering pace. The petition was started by two British school children who have criticised the companies for giving away toys that …

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The Smiley Company signs Rubik’s Cube promo with McDonald’s

In a new triple-threat licensing partnership, The Smiley Company has secured a deal for SmileyWorld-branded Rubik’s Cube toys to feature in an upcoming McDonald’s Happy Meal promotion. The deal was brokered by The Marketing Store and will see the promotion launch this April in McDonald’s restaurants across France for five …

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