Tag Archives: Medialink

Sesame Workshop grows licensing plans across China, Japan, and Germany with new agencies

Sesame Workshop has been an a global escapade this past month, having signed a trio of international licensing agencies with the purpose of strengthening the nonprofit’s licensing programmes across the overseas markets. The educational organisation behind the iconic Sesame Street brand has been expanding its presence in the European and …

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Messaging app Rakuten to develop licensing programme with Medialink

The messaging app service, Rakuten Viber has signed a deal with Medialink Animation International Limited, to transform the popular app’s sticker characters into a merchandising programme for the Philippines. Medialink is regarded as on of Asia’s biggest licensing agents. Violet, LegCat, Freddie, Lola, and the rest of the Viber gang …

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Endemol Shine’s Mr Bean grows reach across China with Medialink

Endemol Shine China has secured a new brand licensing partnership of the group’s long-running IP Mr Bean with the local licensing agency Medialink Limited. The deal will see Medialink explore new brand licensing opportunities for Mr Bean in the Greater China territory. Experiential, apparel and toys will be the key …

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