Tag Archives: microsoft

Mojang Studio’s hit video game franchise, Minecraft is ‘hitting new heights’ across the Australian and New Zealand markets through a raft of locally developed merchandise partnerships and major retail initiatives across the territory. The programme has been developed by Microsoft, owners of Mojan Studio and the Minecraft video gaming brand, …

Merchantwise Licensing has been appointed as the Australian and New Zealand licensing agent for the  video game brand, Minecraft. The move will mark the first time Mojang and Microsoft have appointed a local licensing agent for representation in the region. The partnership arrives ahead of two new Minecraft game launches …

On top of that, the franchise will see the launch of a new video game title as well as the global roll out of an arcade game experience.

The new title will mash together the shooter style game with Funko’s iconic Pop aesthetic. Developed in partnership with the toymaker, the title will include Pop renditions of characters Marcus Fenix and Kait Diaz.

‘Empowering youth through passion for sport is an important aspect of our partnership with the Real Madrid Foundation.’

The multi-year deal provides Shout Factory with exclusive home entertainment distribution rights across the US and Canada to the live-action features Halo 4: forward Unto Dawn and Halo: Nightfall.

The first, launched earlier this week, features 14 Hello Kitty holograms, with further additions including the likes of Badtz-Maru, Keroppi and Pompompurin joining the line at a later date.

Novels, comics, action figures, high-end replicas, giftware, homeware, clothing and apparel will all feature in the newly develop line up.

Disguise Inc. has secured a worldwide licensing agreement with the firms to create children’s Halloween costumes based on the video game

Microsoft, NetEase and Mojang are teaming up to develop PC and mobile versions of the game.