Tag Archives: Music

Bravado partners with Alibaba to bring its artists’ merchandise to Chinese consumers

Bravado, the merchandising and brand management arm of Universal Music Group, has partnered with Alibaba Group today to launch a new means of bringing music artists’ merchandise and collaborations to Chinese consumers. Under the new partnership, Bravado will launch its own store on Tmall Global, the largest cross-border business-to-consumer marketplace …

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Waxwork Records brings Universal Monsters portfolio to the toys and collectables market

The US underground and pop culture company Waxwork Records has made its first foray into the toys and collectables market with the launch of Spinatures that kicks off with a partnership with Universal and the studio’s classic horror portfolio. Aimed at the adult collector market, the new Spinatures launch is …

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Motorhead and Judas Priest slow it down for Rock N’ Roll Colouring books

Taking a break from the sex, drugs, and rock ‘n’ roll, Motorhead and Judas Priest are slowing things down a little, as the iconic rock bands move into the serenity of the adult colouring book trend. In a new deal brokered by Global Merchandising Services, the two groups have partnered …

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Poetic Brands tunes up new Fender apparel range

The licensed clothing specialist, Poetic Brands has tuned up a new European deal with the musical instrument manufacturer, Fender, to create a raft of new apparel lines for adults. The partnership arrives off the back of a trend for music properties within the consumer products space over the last few …

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US metal band Deftones celebrates 20 years of White Pony album with Belching Beaver IPA

The American alternative metal band, Deftones has extended its partnership with the Belching Beaver Brewery for another collaborative launch, this time celebrating the 20th anniversary of the band’s third studio album, White Pony. Available in the US only and for a limited time, the launch – a Double Dry Hopped …

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The Rolling Stones to open world-first flagship store on London’s Carnaby Street

Rock ‘n’ roll legends, the Rolling Stones are to open a world-first flagship store on London’s Carnaby Street, featuring exclusive new fashion and merchandise under the RS No. 9 Carnaby brand from this September. The new store has been created in partnership with Bravado, Universal Music Group’s merchandise and brand …

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Universal Music Group strikes partnership with Soundtrack Your Brand

Universal Music Group has signed up another global licensing deal, this time with a pioneering business-to-business cloud-based music streaming service called Soundtrack Your Brand. The new deal will allow the music platform offer tracks from the library of music produced by Universal Music Group’s own artists. The aim of Soundtrack …

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Bulldog Licensing signed as European licensing agent for Rolling Stone

Bulldog Licensing has been appointed as the European licensing agent for the iconic music, entertainment, and politics media brand, Rolling Stone. Established for 50 years, Rolling Stone spans print, digital, social and events, and is now looking to leverage its brand, develop products and reach its extensive audience in new …

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Marshmello and Moe Shalizi remix kids content with new entertainment concept, Mellodees

Music’s Moe Shalizi and Marshmello have struck up a new partnership to create a ‘cutting edge experience for children’ in the shape of a new entertainment initiative called Mellodees – a musically-driven video property. Mellodees will feature Dee the musical robot with music produced by Marshmello, and promises to deliver …

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