Tag Archives: New York

LEGO has revamped its ‘retail entertainment’ with New York City flagship LEGO Store

The LEGO Group has opened the doors of an immersive new LEGO Store in New York City, setting up shop in a two-storey location on Fifth Avenue as the first flagship store to feature new retail formats. Elements of the innovative new store will be introduced to more than 100 …

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The world’s only Harry Potter flagship store opens its doors in New York

The doors to the new flagship Harry Potter store in New York have finally been opened to the public, greeting fans with a 220-pound model of Fawkes the Phoenix, and a host of magical creatures and hand-made props. Billed as an ‘immersive retail experience’ for the Harry Potter global fan …

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Flowhaven bolsters is US sales team with a suit of licensing expert new hires

The licensing relationship management platform, Flowhaven, has strengthened its US sales team with a raft of new leadership hires, including the appointment of Adam Christensen as the US sales director, and Chris Davlin and Rebecca Dennis as US sales managers. The new additions to the growing Flowhaven team will report …

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The Toy Association outlines plans to move New York Toy Fair to May 2021

The Toy Association has laid out its plans to host the annual New York International Toy Fair in May 2021. In a President’s letter issued by the association and penned by Steve Pasierb, it has underlined its mission to ‘bring the industry back together as soon as it is safe …

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WildBrain CPLG to build lifestyle licensing programme for The Metropolitan Museum of Art

The entertainment, sport and brand licensing agency, WildBrain CPLG, has signed a deal with The Metropolitan Museum of Art to exclusively represent the iconic New York institution as it looks to build out a licensing programme across EMEA. Housing it under its Lifestyle division, WildBrain CPLG will assemble a licensing …

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