Tag Archives: news

King Features builds global licensing slate for hit video game IP, Cuphead

King Features Syndicate has detailed a ‘robust international expansion’ for its hit gaming property, Cuphead, with activity encompassing new agents and licensing deals on a global scale for the brand. The raft of new signings will see Cuphead grow its domestic and international presence with products across apparel, accessories, novelties, …

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Rockpool Licensing nets Golden Bear as plush partner for CBeebies’ The Baby Club

Golden Bear has been named the plush partner for the popular CBeebies and iPlayer pre-school series, The Baby Club, presented by Giovanna Fletcher and Nigel Clarke. In a deal brokered by Rockpool Licensing, Golden Bear will be developing plush based on the growing family of characters featured in the show, …

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Fanattik partners with Hasbro to launch Magic: The Gathering and Dungeons & Dragons gifts and collectables

The pop culture gifting specialist, Fanattik, has signed a new partnership with Hasbro for its popular Magic: The Gathering and Dungeons & Dragons franchises. The team will work with the brands to develop pop culture focused gifts and collectables including money boxes, clocks, gifts, and more. Both Magic: The Gathering …

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Character Group reports “very strong first half year performance” as turnover grows 44 per cent

The Character Group has reported a “very strong performance” for the half-year ending February, 28 2021 with a turnover increase of 44 per cent to £74.5 million, and underlying pre-tax profit of £6.1m. The toy firm has attributed the successful first half year trading to the strength of its portfolio of …

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Non-fiction publisher DK partners with Mrs Wordsmith for series of kids’ learning books

The illustrated non-fiction global publisher, DK has embarked on a new partnership with the learning company, Mrs Wordsmith with a new series of curriculum-based titles, featuring captivating illustrations and learning materials. The new collection will launch this August with the aim of making learning fun, engaging, and accessible for kids, …

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Adidas and LEGO build on creative partnership to introduce a new ZX 8000 ‘Bricks’ Collection

Adidas and The LEGO Group have extended their partnership to launch a new ZX 8000 ‘Bricks’ collection of footwear, building on the pairing that previously introduced the landmark A-ZX series. Bringing the globally renowned Danish toy brand’s signature aesthetics to one of Adidas’ most iconic styles, the collection marks the …

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Nintendo, Sonic, and Disney Princess help Jakks Pacific to “an excellent” Q1 2021

An “excellent beginning” to 2021 has seen net sales at the international toy maker, Jakks Pacific increase 26 per cent for the first quarter of the year, to $83.8 million compared to the $66.6 million of the same period last year. The results, the company has been quick to point …

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Inspire Me! Home Decor lands long term partnership with MENA retailer Home Centre

Inspire Me! Home Décor has secured a long-term deal with leading MENA home retailer Home Centre for an extensive line of home décor and home furnishings. Me! Home Décor, the lifestyle brand founded by the designer, author, entrepreneur, Farah Merhi currently has over 6.2 million global followers, making it the …

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Spin Master is launching USA Skateboarding licensed Tech Decks as part of new sponsorship campaign

Spin Master has underscored its ‘commitment to growing and celebrating the skateboarding culture’ on an international scale through its latest Tech Deck partnership, taking up official sponsorship of USA Skateboarding, the country’s national governing body for the sport. The Tech Deck brand is recognised as a global leader in the …

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Clothing brand and webcomic Zombie Makeout Club taps Reemsborko for global licensing expansion

The clothing brand and webcomic series, Zombie Makeout Club has tapped Max Arguile and Reemsborko to represent the brand globally across all product categories for merchandising. The move has been made as Zombie Makeout Club looks to strengthen its licensing presence and build on the success of a portfolio of …

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