Nicole Scherzinger makes interiors debut with the Nalu collection

Celebrity Nicole Scherzinger has launched her debut luxury interiors and bedding collection, Nalu.

Designed personally by Nicole over 24 months, the Spring/Summer ’22 Nalu range is inspired by Nicole’s love of art and culture, and connection to her own heritage.

With fourteen options in total, the line consists of bedding [duvet sets and pillowcases], throws and cushions. Starting from £40, Nalu by Nicole Scherzinger is available from Next, Very and Bedeck Online.

During the design process, Nicole used cultural and personal inspiration including beautiful Hawaiian influences and nods to her Asian heritage. The collection includes florals and abstract patterns alongside simplistic woven bedding for those seeking soothing textures for a serene bedroom setting.

Hero pieces include the Dalisay Duvet Cover Set [from £70], with sophisticated silver and fresh white tones, brought to life by a beautifully detailed all-over paisley print. The Palawan Duvet Set [from £70] captures Nicole’s passion for art, featuring watercolour interpretations of Palawan cherry blossoms set against a crisp white canvas.

Nicole has included accompanying accessories such as soft, feather-filled cushions [from £45], warm chunky throws [from £95], lined curtains [from £110], towels [from £14] and robes [from £85] to create a relaxing haven.

Nalu by Nicole Scherzinger has been produced by bedlinen and traditional textile craft specialist Bedeck. A family brand with global appeal, Bedeck specialises in detail and design, which conveys the perfect synergy with this latest partnership.

Nicole Scherzinger says: “I am so excited about the launch of my debut lifestyle collection with Bedeck. My bedroom is my sanctuary – the inner calm I feel when relaxing there is serene and keeps me balanced. This very feeling I wanted to convey when designing my collection. Every colour, texture and stitch has been chosen to calm and rejuvenate your space. The use of delicate patterns in subtle colourways balance and ground. I see Nalu as the ultimate personal luxury for moments of tranquillity and I hope you adore it as much as I do.”

“Nalu brings a beautiful addition to our brand portfolio with products including bedlinen and accessories, curtains, towels and robes – each piece exquisitely designed to capture Nicole’s signature style,” added Bedeck Managing Directors Gary and Andrew Irwin in a joint statement. “Patterns including native florals, traditional kapa block prints, paisley and understated leopard prints all feature. The development of Nalu Nicole Scherzinger has been a collaborative labour of love between Nicole and our design team, resulting in a calming collection for moments of contemplation.”

 

Billie Faiers unveils home and lifestyle brand Chapter B at Spring Fair

TV personality Billie Faiers has unveiled her new home and lifestyle brand, Chapter B, at Spring Fair at the NEC Birmingham. Billie will develop the brand in partnership with consumer product experts Hunter Price International. 

After being on our screens for over a decade, Billie has become one of the most recognisable faces in entertainment TV. With her life being documented for the nation to see for so many years, Billie has created a loyal following who love her interior design style. Chapter B not only fulfils a long-term life goal for Billie, but also seeks to satisfy her fans’ demand to see more from her in this sector.

Chapter B will encompass home furnishings, accessories, soft textiles, kitchen and dining, for both adults and children. The brand embodies affordable luxe design, combining timeless and on-trend statement pieces, which will evolve each season.

The debut Chapter B collection will go live at the end of August and two of the UK’s leading retailers, Next and Very, have already been confirmed as launch partners. The launch collection will range in price from £15 to £50.

Inspired by Billie’s own children, the Chapter B launch will also include the first ‘Kids Club’ collection, comprising storage, 3D shaped cushions, throws and accessories that can be used everywhere from the nursery to the living room.

Speaking about her new brand, Billie Faiers said: “I can’t believe the day is finally here and we’ve officially launched Chapter B! It’s a hugely proud moment for us all – the start of a very exciting chapter.

“Hunter Price has been the perfect partner to bring my vision for Chapter B to life. It’s required a huge team effort to get to where we are today, from buying and design, to sales and marketing.

“To also have Very and Next as launch partners is an absolute dream. Their customer base has real synergy with where we are positioning Chapter B in the market. We have ambitious goals for Chapter B to become a leading home and lifestyle brand in its own right. We’ve got a long way to go but I believe I am working with the best in the industry to make this a huge success.”

Allana Holmes, head of sales at Hunter Price International, added: “Bringing Chapter B to market in the UK marks a big milestone for Hunter Price.

“We’ve heavily invested in this sector as a business over the years, as it’s been a key area of growth for us. Home and interiors form a huge part of Billie’s life. It’s been well documented that she’s currently building her dream family home and has taken on all the interior design work. She has real credibility within this arena, with a following of millions who look to her for home and interiors inspiration.

“The quality of products will speak for itself and will show we mean business when it comes to creating beautifully crafted products for the home.”

Further details for the consumer launch of Chapter B will be unveiled over the coming months.

For all the latest updates, follow @ChapterBOfficial and @HunterPriceInternational on Instagram, or visit www.Chapter-B.com and www.HunterPrice.co.uk.

 

Brands In teams with Next/Lipsy for Christmas jumpers

Brands In is once again supporting Christmas Jumper Day (Friday 10 December 2021), and has created a range of festive Disney Mickey and Minnie sweats to celebrate the popular seasonal event.

The newly launched official Disney lines are available exclusively at Next/Lipsy and are available in a variety of sizes for all the family. As part of Brands In’s new partnership with Next/Lipsy, the Christmas Jumper range can be personalised with the wearer’s name, with an RRP starting at £25. Printed in the UK, all personalised orders will be delivered within seven days of ordering.

Sue Stanley, Licensing Director at Brands In, says: “The popularity of Christmas jumpers continues to grow and the fact that we can now provide a locally sourced personalisation licensed Disney Mickey and Minnie range for customers within a week to UK addresses demonstrates our ongoing ability to be nimble and offer a best-in-class service.  The 2021 festive personalised Disney lines are high in quality with superior print technology, and we’re thrilled to have secured the range exclusively online with Next/Lipsy.”

Laura Ashley secures home furnishings partnership with Ashley Wilde

The home and lifestyle brand, Laura Ashley, has secured a new soft furnishings partnership with the global textiles specialist, Ashley Wilde. Under the deal, the British fabric company will provide all soft furnishings for the Laura Ashley home collection.

Established in 1950, Ashley Wilde Group, has a rich heritage in the textiles business and attributes its longstanding success to design, style, service and innovation.

The Laura Ashley home collection will be available at Next and is launching in spring this year. It will include bed linen, ready-made curtains, made-to-measure curtains and blinds, cushions, throws, bath towels, and mats.

The new collection will see the return of signature Laura Ashley prints alongside a range of modern florals and vintage inspired botanicals.

Simon Brodin, managing director at Ashley Wilde Group, said:”Our new relationship with Laura Ashley marks the beginning of a very exciting collaboration for Ashley Wilde; our brands share so much in terms of heritage and quality.

“It is a pleasure to work with the stunning prints that Laura Ashley is famous for and bring them to life through soft furnishings for the home. This collaborative collection is something we are very proud of.”

Poppy Marshall-Lawton, head of brand and partnerships at Laura Ashley, added: “Ashley Wilde was the perfect choice of partner to relaunch the Laura Ashley soft furnishing collections.  They have a fantastic design ethos and many years of experience creating beautiful product ranges for other leading interior and designer brands.”