Tag Archives: outdoor play

SYBO Games to roll out Subway Surfers skateboards and scooters across Europe

The hit children’s mobile gaming IP, Subway Surfers is rolling into the European market with a whole raft of wheeled toys, spanning scooters, hoverboards, skateboards, helmets and protective gear, thanks to a new partnership with Sakar International. In a global licensing deal brokered by Retail Monster’s US and UK teams, …

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Penguin and Peter Rabbit help kids celebrate nature this summer with new campaign

Penguin Random House UK and its Peter Rabbit team has launched a new annual campaign aimed at encouraging children and their carers to enjoy being creative in nature this summer. The Peter Rabbit: Friend to Nature campaign has also tapped the popular lifestyle blogger, Laura Brand as its ambassador to …

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