Tag Archives: Paw Patrol

New York | Toy of the Year awards underscores big year for children’s licenses

Pokemon, Super Mario, Star Wars The Mandalorian, and PAW Patrol are just some of the leading children’s brands to have won big this weekend when the annual Toy of the Year awards hosted an all-virtual event to reveal its winners. A tussle of the titans ensued as the awards – …

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LEGO Super Mario and Warner Bros. among NPD’s Global and European Toy Industry Performance Awards winners

The LEGO Group, Spin Master, Mattel, and Warner Bros have been named among the winners of the NPD Group’s 2020 Global and European Toy Industry Performance Awards. The Danish toy maker took home the NPD’s Global Top Toy Manufacturer of the Year award, while its officially licensed LEGO Super Mario …

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Children’s entertainment licenses praised by Toy Retailers Association among its Toy of the Year Award winners

Children’s entertainment licenses PAW Patrol, Super Mario, Harry Potter, and Star Wars have been among those praised by the Toy Retailers Association for the role they have played in helping the toy industry through a troubled 2020. In this year’s Toy of the Year awards, reflective of the change of …

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Asmodee to launch PAW Patrol, Pixar, Marvel, and Minions licensed Dobble

Asmodee is launching four new licensed editions of its hit speed observation game Dobble this year thanks to a slew of partnerships with PAW Patrol, Pixar, Marvel, and Minions. Dobble, a game in which players must spot a single matching image between two cards, has grown into a national phenomenon …

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Melissa & Doug will continue to evaluate licensing as ‘an area of growth for the firm’

The global toy maker, Melissa & Doug has expressed its plans to continue to evaluate licensing “as an area to grow its reach”, as it looks for the right platforms through which to reach more parents and children. The traditional toy specialist hit a major milestone last month when it …

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Toy maker Melissa & Doug lands ‘biggest licensing deal ever’ with PAW Patrol and Blues Clues & You

The global toy brand Melissa and Doug, has signed an exclusive licensing partnership with ViacomCBS Consumer Products to develop and launch a range of PAW Patrol and Blue’s Clues & You co-branded toys for autumn next year. The toys will be designed to educate and empower pre-schoolers through active engagement, …

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Nickelodeon and Spin Master team with ParkAcre for PAW Patrol and SpongeBob kids’ vitamins

The UK nutraceutical manufacturer, ParkAcre has launched its new PAW Patrol and SpongeBob SquarePants vitamin ranges for kids across the country, made available exclusively at Holland & Barrett. The new range encompasses Multivitamin Fizzy Drinks and vitamin Chewables, developed to support the all-round health of young children. Designed for pre-school …

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Trends UK launches range of PAW Patrol pet accessories

Trends UK has launched a new line of fully licensed PAW Patrol pet accessories spanning high-sided beds, pillows, adjustable mesh harnesses, and dog bowls. The launch has been designed to appeal to the 3.3 million pet owning families in the UK. Further additions to the range are planned for coming …

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Strong licensing and kids’ brands presence in DreamToys Top 12 Toys for Christmas listing

It’s a strong selection of children’s licenses that make up this year’s DreamToys Top 12 Toys for Christmas selection, not only a line-up that underlines a shift towards ‘slow play’ over the course of 2020, but a further lean into the brands and entertainment franchises that parents and families have …

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PAW Patrol: The Movie lands raft of 21 UK licensing partners ahead of film’s August 2021 release

ViacomCBS Consumer Products has secured a raft of 21 UK partners for the popular pre-school brand, PAW Patrol ahead of the slated launch of PAW Patrol: The Movie in August next year. The licensing programme will kick into action from July 2021 and will include new toy lines, apparel, accessories, …

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