Tag Archives: peanuts

Peanuts Worldwide taps brand executive and licensing expert Tim Erickson as Executive Vice President of Brand

Peanuts Worldwide has appointed the consumer products and brand executive, Tim Erickson as its Executive Vice President of Brand, Peanuts Worldwide, a role in which he will oversee the team managing the brand’s global licensing business. Working alongside the family of Peanuts creator, Charles M. Schulz as well as WildBrain’s …

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Dan Dee International grows classic character plush range with Peanuts and Garfield

Dan Dee International and its Animal Adventure subsidiary, leading names in plush, pet, baby, and home decor products, have enhanced their line-up of classic characters through partnerships with ViacomCBS and Peanuts Worldwide. Under the new deals, Dan Dee has secured the North American license for an extensive range of plush, …

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World Earth Day: Peanuts launches eco-sustainable apparel collection with Vayyu

WildBrain CPLG has secured a new partnership between Peanuts Worldwide and the luxury eco-sustainable lifestyle brand, Vayyu to introduce the firm’s first licensed apparel collection, featuring the classic Peanuts characters. The range has launched today (April 22) to mark World Earth Day, the wide-reaching celebration and commitment to environmental protection, …

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Peanuts Worldwide continues its 70th celebrations with new European and Middle East partners

As Peanuts continues to celebrate its 70th anniversary this year, its licensing agency, WildBrain CPLG has inked a new wave of deals across Europe and the Middle East, with new collections inspired by Snoopy, Charlie Brown, and the Peanuts gang. The swathe of new deals with take the Peanuts property …

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Domestic appliance brand Smeg celebrates 70 years of Peanuts with limited edition model

The Italian domestic appliance brand, Smeg, is marking the 70th anniversary of the world-loved Peanuts brand with the launch of a limited edition refrigerator. In a deal brokered by WildBrain CPLG, Smeg will now produce 70 Peanuts commemorative refrigerators, one for each year of the brand’s existence. The limited edition …

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Polish streetwear brand PLNY LALA marks 70 years of Peanuts with new collection

WildBrain CPLG is marking the 70th anniversary of the Peanuts brand through a new partnership with the Polish streetwear brand, PLNY LALA. Brokered on behalf of Peanuts Worldwide, the deal will see the launch of a range of sweatshirts, t-shirts, dresses, tops, and socks all inspired by Snoopy and the …

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Rainbow Designs celebrates 70 years of Snoopy with new Peanuts collections

WildBrain CPLG has appointed Rainbow Designs its new plush partner for two distinctive collections starring Charles M Schulz’s iconic Snoopy and Woodstock characters. The Everyone Loves Snoopy plush gift collection presents Snoopy and Woodstock in their traditional formats and is billed as ‘perfect for fans of all ages’. Meanwhile, the …

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Peanuts continues global push with new fashion collection at Middle Eastern retailer, Riva

WildBrain CPLG is continuing to push the Peanuts brand out to the world stage, this time with the debut of an extensive fashion collection at Riva stores across the Middle East. The new collection is made up of over 50 unique pieces, spanning kids and ladies wear, and sees Snoopy …

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London’s baby and kidswear brand Cribstar joins the Peanuts portfolio

 The London-based baby and kidswear brand Cribstar has become the latest to join the Peanuts portfolio, launching a range of gender neutral items in a collaboration brokered by WildBrain CPLG UK on behalf of Peanuts Worldwide. The line consists of two ranges – the Space collection, inspired by the 50th …

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Cath Kidston launches Peanuts capsule collection in WildBrain CPLG deal

The British lifestyle brand, Cath Kidston has launched a Peanuts capsule collection in a collaboration brokered by WildBrain CPLG UK on behalf of Peanuts Worldwide. The Peanuts range is a cross-category capsule across bags, accessories, homeware, and ladies’ and children’s apparel. Snoopy and friends feature across the range within three …

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