Tag Archives: Penguin Random House

Snowman Enterprises celebrates ‘togetherness’ in winter roster with Royal Mint, British Red Cross, and Luna Cinema

The Penguin Random House company, Snowman Enterprises is weaving a central theme of ‘togetherness’ through all of its brand activations for The Snowman this winter, with a focus on bringing families together in celebration, even when they are separated by Covid-19 restrictions. High profile brand partnerships have been revisited including …

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Big Picture Licensing named UK and Eire licensing agent for Brave Bunnies as portfolio plans get underway

Big Picture Licensing has been appointed the exclusive licensing agent for the UK and Eire, and master agent across EMEA and APAC for the animated pre-school series Brave Bunnies. Created and developed by the Ukrainian creative production hub, Glowberry, the new series aims to blend the traditional feel of a …

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The Red Arrows to publish its official history with Penguin Random House’s Century

The world-famous aerobatics display team division of the Royal Air Force, The Red Arrows, is to publish its official history with Century, an imprint of Penguin Random House, thanks to a new deal brokered by IMG. The book will be published in hardback, audio, and e-book on April 29th, 2021. …

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Penguin Random House launches National Trust, Christmas Grotto, and Instagram campaigns for Peter Rabbit

Penguin Random House UK has launched a series of new brand activations for Peter Rabbit, giving families the chance to come together this winter as lockdown restrictions lift in the UK. Leading the charge is a dedicated partnership with the National Trust that will see a series of Peter Rabbit …

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Penguin Random House owner Bertelsmann sets out to acquire Simon & Schuster for $2.2bn

Bertelsmann, owner of publishers Penguin Random House, has set out to acquire Simon & Schuster from ViacomCBS for $2.2bn, in a move that would ‘strengthen the company’s global footprint,’ particularly in the US. Simon & Schuster employs around 1,500 people worldwide and generated revenues of $814 million in 2019. The …

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Peter Andre signs up to support Snowman Enterprises’ Winter Windows charity campaign

Television personality and singer-songwriter, Peter Andre has signed on to support the launch of Snowman Enterprises Ltd’s 2020 winter charity campaign to raise funds for children’s hospices in the UK. Inspired by the rainbows displayed in support of key workers earlier this year, families and independent retailers are encouraged to …

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Classic Peter Rabbit bounds into new partnerships in China with Twinings and PRICH

Penguin Ventures – the licensing arm of Penguin Random House UK – and CAA-GBG, the global brand management platform and the licensing agent for Classic Peter Rabbit in China, are together broadening the Peter Rabbit licensing programme across the region this year.  In a new partnership with Twinings China, Peter …

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Peter Rabbit hops into long-term partnership with Cadbury for Easter 2021 and beyond

Penguin Ventures, the licensing arm of Penguin Random House UK, has today detailed a long-term partnership for its ever popular Classic Peter Rabbit brand with Cadbury at Easter to launch a suite of themed Cadbury products for Easter 2021. The initial Peter Rabbit range will hop onto shelves in time …

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Sony, Penguin and Clarkson Potter cosy up with Outlander Knitting

Clarkson Potter, Penguin Random House, and Sony Consumer Products are cosying up this autumn to launch Outlander Knitting, a collection of knitting projects inspired by the hit TV series Outlander, an adaptation of Diana Gabaldon’s best-selling novels. The new launch will feature 20 projects for apparel, accessories, and home decor …

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Penguin Random House to bring Bluey book series to the US and UK in BBC Studios partnership

Penguin Random House has been appointed the master publishing partner for the popular global pre-school brand, Bluey. Working in partnership with BBC Studios, the publishing house will be launching the first three books in the series to the US market this October, before rolling them out to the UK in …

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