Tag Archives: peppa pig

Peppa Pig and Hunter launch second collection of wellies, backpacks, and accessories

Hasbro and Entertainment One’s Peppa Pig is at it again, helping kids prepare for all of those muddy puddles with the launch of a second collaboration collection of children’s wellies and accessories with Hunter. Following on the heels of the successful first launch collection, the latest line up – featuring …

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Entertainment One grows Peppa Pig and PJ Masks profiles in Japan with TV Tokyo partnership

The popular preschool properties, Peppa Pig and PJ Masks are picking up the pace across Japan, having landed a new broadcast partnership with TV Tokyo. The deal marks the latest international development for Hasbro’s global entertainment studio, Entertainment One. Under the deal, TV Tokyo will broadcast 26 episodes of season …

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Character Group reports “very strong first half year performance” as turnover grows 44 per cent

The Character Group has reported a “very strong performance” for the half-year ending February, 28 2021 with a turnover increase of 44 per cent to £74.5 million, and underlying pre-tax profit of £6.1m. The toy firm has attributed the successful first half year trading to the strength of its portfolio of …

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Hasbro and Entertainment One unveil Peppa Pig content plans through to 2027

Hasbro’s global content studio, Entertainment One, has outlined a new content plan for Peppa Pig, confirming that 104 new episodes have been given the go ahead for production. The plans will ensure that a pipeline of fresh content of the popular pre-school IP will be in place through to 2027. …

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Hasbro teams with Regatta to launch Peppa Pig ‘adventure ready’ outerwear range for kids

The British outdoor brand, Regatta Great Outdoors, has partnered with the global play and entertainment company, Hasbro to launch a new collection of Peppa Pig outerwear and leisure accessories for children. The range has already made its mark on the UK retail space, having launched with Next on February 22nd …

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New My Little Pony, Transformers, and Magic: The Gathering content among Hasbro’s mass roll-out announcements

It was a flurry of major new announcements across each of its sectors that Hasbro issued throughout its first all virtual investor event this week, including new film and TV content for its biggest franchises including My Little Pony, Transformers, and Magic: The Gathering. In an address opened by Hasbro’s …

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BBC Studios names Andrew Carley director of global licensing to build Bluey momentum

BBC Studios has promoted licensing industry expert Andrew Carley to the newly created role of director of global licensing, as the firm looks to build on the momentum of the hit pre-school brand Bluey. In his new role, Carley will lead a five-year strategic growth plan for BBC Studios’ global …

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Online shopping and gaming surge helps Hasbro hit $1bn ecommerce revenue in 2020

Online shopping and the world’s lean into family gaming throughout the pandemic have helped global entertainment company, Hasbro maintain a steady ship on 2020’s waters as the firm hit $1bn in ecommerce revenue for the first time last year. Increased revenue across Hasbro Gaming and Hasbro entire gaming catalogue, including …

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Hasbro extends WildBrain CPLG partnership for eOne brands across Nordics and CEE

Hasbro Consumer Products has extended its partnership with WildBrain CPLG in a deal that will see the licensing agency represent eOne brands Peppa Pig, PJ Masks, and Ricky Zoom in the Nordics and Central and Eastern Europe. The popular pre-school brands will join WildBrain CPLG’s existing representation in these territories …

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Hasbro celebrates ten years of Peppa Pig in the US with new content, toys, and consumer products

Marking one whole decade since Peppa Pig first set trotters down on US soil, Hasbro has detailed a programme of 10th anniversary activity, including a year-long pipeline of new content, a new Hasbro toy line, and a roster of marketing activations, brand collaborations, and promotions. Marking ten years since the …

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