The Australian sleepwear brand, Peter Alexander has launched its first Sonic the Hedgehog branded men’s and boys’ collection, thanks to a new partnership with the home of the iconic video game, comic book, and TV series character, SEGA. In a partnership brokered by SEGA Brands’ Australian and New Zealand licensing …
Read More »The Very Hungry Caterpillar gets cosy in Peter Alexander’s new sleepwear collection
Australia’s leading sleepwear brand Peter Alexander has partnered with Haven Global to launch the retailer’s first collaboration with Eric Carle’s timeless classic, The Very Hungry Caterpillar. The new deal sees the arrival of a 12-piece capsule collection of men’s, women’s, and children’s sleepwear. “This collaboration has been a long-time coming,” …
Read More »Haven celebrates Sesame Street’s 50th with Peter Alexander capsule collab
To celebrate 50 years of Sesame Street and the continued success of the franchise Down Under, Haven has struck a partnership with the Australian designer Peter Alexander for a capsule of women’s, men’s and kids’ pyjamas and accessories. Featuring the tag line “I was raised on the Street”, the 55-piece …
Read More »Guess How Much I Love You hops into Australian retailer Peter Alexander
The move will mark the first time the television brand has been available in the Australian and New Zealand retailer.
Read More »Fashion’s Peter Alexander celebrates 20 years of Powerpuff Girls with sleepwear range
The new range is part of the brand’s Wanna Play collection and was showcased at a secret unveiling in Sydney. The 20th anniversary celebration will continue with the global rollout of new episodes and products.
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