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Tag Archives: PJ Masks

Entertainment One partners with Leolandia to open PJ Masks City theme park attraction in Italy

Entertainment One has secured a multi-year agreement with Leolandia, Italy’s leading theme park destination, that will see the launch of the world’s first PJ Masks City theme park attraction in 2020. Construction on PJ Masks City is already underway and the inauguration is set to take place next spring. The attraction …

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Hasbro board of directors approve $4bn Entertainment One acquisition

Hasbro’s board of directors has approved the $4 billion acquisition of Entertainment One, the global entertainment powerhouse confirmed Thursday afternoon. The deal – that now puts the global toymaker in control of eOne’s IP such as the pre-school hit Peppa Pig and PJ Masks – was met with ‘overwhelming shareholder …

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BLE 2019: Entertainment One see continues growth for Peppa Pig, PJ Masks and Ben & Holly

Entertainment One has reported a strong performance for its popular pre-school IP Peppa Pig, PJ Masks, and Ben & Holly’s Little Kingdom across the UK. The licensor unveiled a raft of new partnerships and marketing activity designed to put the properties firmly into the spotlight at Brand Licensing Europe 2019 …

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Hasbro buys eOne for $4bn; plans to move ‘significant portion’ of toy business in house

Hasbro will look to move a ‘significant portion’ of Entertainment One’s toy business in-house, following its £3.3bn acquisition of the British studio and majority share owner of the Peppa Pig brand. The US toy maker agreed to the purchase of eOne this week, marking a major strategic step by Hasbro …

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Entertainment One’s pre-school hit PJ Masks is getting a fourth season

Entertainment One’s hit pre-school series, PJ Masks is gearing up for a fourth season, with 52 new 11-minute episodes scheduled to land on screens from April next year. Produced by eOne and Frog Box, in collaboration with broadcaster, Disney Junior, series four will see the show’s heroes, Catboy, Owlette and …

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