Tag Archives: playboy

Playboy Enterprises is expanding its global consumer products business to India thanks to a new partnership with Jay Jay Iconic Brands, a leading Indian fashion and lifestyle company. Through the partnership, Playboy will unleash its lifestyle category offerings in the market. Playboy now enjoys a portfolio of consumer product brand …

Playboy first published the Bond short story, “The Hildebrand Rarity,” in March 1960. That story would then be published a month later in Fleming’s For Your Eyes Only short story collection.

The lifestyle brand has made a push in the clothing and home decor market with new collections hitting stores this year.

The John Varvatos collaboration has resulted in a grey vintage-inspired graphic tee embellished with the Playboy rabbit head.

The new range spans tech tees and beanies to goggles and mitts.

The firm had continued to sell energy drink products using Playboy trademarks, even though the license had ended.

The range is available in Supreme retail stores in NYC, LA, London, Paris and Japan.

The partnership is celebrating the launch of the Bunny Boost plunge double push up bra.

All profits will go to the Warrior Flight Team, a non-profit organisation funding grants and scholarships for wounded veterans pursuing careers in aviation and other fields.

This year's partnership has resulted in a range of 'glam statement pieces'.