Tag Archives: Poetic Brands

Early Learning Centre partners with Poetic Brands for baby, children’s wear and accessories

The Early Learning Centre brand is expanding into baby, children’s wear and accessories, thanks to a new licensing partnership with the clothing specialist, Poetic Brands. The partnership has been brokered by the Early Learning Centre’s licensing agency, Riverside Brands. The new ELC collection will incorporate baby and children’s wear products, …

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Poetic Brands launches baby apparel and accessories division with Tiny Tatty Teddy partnership

The apparel specialist, Poetic Brands, has signed a new deal with Carte Blanche Greetings to create a babywear collection based on the classic Tiny Tatty Teddy property. The deal arrives as Poetic Brands expands its successful business with the establishment of a baby apparel and accessories division. The Tiny Tatty …

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Poetic Brands signs FIFA for spring/summer apparel collection

The apparel licensee, Poetic Brands, has added the international governing body of football, FIFA, to its portfolio of brands with the launch of a new range of FIFA themed clothing. The range will capitalise on the body’s historical marques and logos, the kind of which have been recognised worldwide for …

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Poetic Brands to make an impression with Van Gogh Museum apparel and travel collection

The popular apparel licensee, Poetic Brands is looking to make an impression next year when its new partnership with the Van Gogh Museum will witness the launch of a comprehensive range of men and women’s apparel, along with a collection of travel accessories. The deal – brokered by Licensing Link …

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Poetic Brands tunes up new Fender apparel range

The licensed clothing specialist, Poetic Brands has tuned up a new European deal with the musical instrument manufacturer, Fender, to create a raft of new apparel lines for adults. The partnership arrives off the back of a trend for music properties within the consumer products space over the last few …

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WildBrain CPLG signs raft of UK and European partners for Line Friends’ Brown & Friends

WildBrain CPLG has secured a raft of new European deals on behalf of the Line Friends brand’s Brown & Friends, an off-shoot IP that features the brand’s signature characters Brown, Choco, Cony, Sally, and others. Blueprint Collections has signed up with the IP for a stationery range, Gund will develop …

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Sales pass £1m in Hobgoblin apparel as the ale and beer brand rolls out new look

Apparel sales for the popular ale and beer-turned lifestyle brand, Hobgoblin are surging to over £1m at retail thanks to the success of a licensing programme spearheaded by the licensed clothing specialist, Poetic Brands. The rising popularity of the brand has followed a recent overhaul of the IP’s positioning within …

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Poetic Brands extends partnership with ASOS for Smiley clothing and accessories range

Licensed clothing specialist, Poetic Brands, has expanded its partnership with ASOS for a new collection of clothing and accessories featuring the globally recognised Smiley brand. The Reclaimed Vintage line includes strikingly designed sweatshirts, joggers, hoodies and co-ords, aimed at a twenty-something unisex audience. The range also incorporates accessories including a …

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Poetic Brands appoints Anne Bradford as director of new babywear division

The licensed clothing specialist, Poetic Brands has appointed Anne Bradford to the post of director of its children’s wear, babywear and accessories division. The new appointment and division come in response to a steady growth in Poetic Brands’ adult clothing business and the company’s belief that there is a further …

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Teletubbies land at ASOS with young adult t-shirt range from Poetic Brands

A new rang of Teletubbies t-shirts aimed at the young adult audience has landed at the global fashion destination ASOS, and it’s courtesy of the licensed clothing specialist, Poetic Brands. The range – designed for today’s 20-somethings – uses images of the Teletubbies line-up, Tinky Winky, Dipsy, Laa-Laa and Po, …

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