Tag Archives: Poetic Brands

Poetic Brands adds Schitt’s Creek to its portfolio

Apparel manufacturer Poetic Brands has partnered with ITV Studios to create a range of adult apparel based on the hugely popular riches-to-rags comedy drama Schitt’s Creek. The new range is set to include men’s and women’s T-shirts, sweatshirts, hoodies and nightwear for distribution across Europe. Schitt’s Creek made a record-breaking …

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Poetic Brands signs deal with Walkers for adult apparel

Apparel specialist Poetic Brands has partnered with Walkers to launch a range of adult clothing in the UK and Ireland, through a deal brokered by Walkers’ licensing agency IMG. The new collection will include sweatshirts, T-shirts, joggers, shorts and more, all taking inspiration from the iconic brand which originated in …

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Poetic scores with NFL at Missguided

In its latest collaboration with leading online ladies wear retailer Missguided, Poetic Brands has created a range of NFL apparel targeted at young women. The new range encompasses a wide offering of products based around some of the key teams in the NFL, including the New England Patriots and the …

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Poetic Brands debuts NFL collection at Primark

A range of men’s T-shirts and sweatshirts from Poetic Brands, based on the American football league, NFL, will launch in Primark this month. The initial collection will be followed up with a larger offering to coincide with the Super Bowl event in February 2022. Drawing on the rich history of …

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MGM details its Legally Blonde Turns 21 merchandise and interactive entertainment campaign

MGM has lifted the lid on its latest campaign, a commemorative celebration of the popular Hollywood film, Legally Blonde as it celebrates its 21st anniversary in 2022. In honour of the first film’s milestone, MGM’s licensing and consumer products division has launched Legally Blonde Turns 21, a broad campaign featuring …

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Poetic Brands, BB Design, and Aykroyd & Sons sign up with The Brilliant World of Tom Gates

Poetic Brands, BB Design, Woodmansterne, and Aykroyd & Sons are the first licensing partners to on board the popular children’s series, The Brilliant World of Tom Gates, as licensing agent, The Point. 1888 builds out UK partnerships for the IP. Based on the successful children’s book series written and illustrated …

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Moonbug’s CoComelon joins Poetic Brands growing children’s and baby wear portfolio

The popular pre-school property, CoComelon is stepping into the baby and children’s wear market thanks to a new partnership between Poetic Brands and Moonbug Entertainment. In a deal brokered by the brand’s EMEA licensing agent, The Point. 1888, Poetic Brands will develop and launch a collection spanning children’s daywear, outerwear, …

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Poetic Brands grows its pre-school portfolio with Moonbug’s My Magic Pet Morphle

Poetic Brands is continuing to expand its baby, children’s wear, and accessories division, this time through an extended partnership with Moonbug Entertainment to develop an apparel range based on the My Magic Pet Morphle brand. The deal was brokered by The Point. 1888 who manages the rights for Moonbug’s properties …

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MGA Entertainment lands fashion deal with Poetic Brands for Na! Na! Na! Surprise clothing

MGA Entertainment has made its latest fashion move through a partnership with the licensed apparel specialist, Poetic Brands to launch a clothing range based on the Na! Na! Na! Surprise doll range. The specialist apparel licensee is working on a range of children’s apparel, outerwear and swimwear, nightwear and essentials …

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Moonbug Entertainment signs Poetic Brands for Blippi apparel range

Moonbug Entertainment has signed Poetic Brands to design an apparel range based on the kids’ entertainment sensation, Blippi. The move arrives as digital entertainment brands continue to gather momentum in the licensing space. Blippi has connected with children globally through his show Blippi, where he takes them on fun play-dates, …

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