Tag Archives: Poetic Brands

MGM details its Legally Blonde Turns 21 merchandise and interactive entertainment campaign

MGM has lifted the lid on its latest campaign, a commemorative celebration of the popular Hollywood film, Legally Blonde as it celebrates its 21st anniversary in 2022. In honour of the first film’s milestone, MGM’s licensing and consumer products division has launched Legally Blonde Turns 21, a broad campaign featuring …

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Poetic Brands, BB Design, and Aykroyd & Sons sign up with The Brilliant World of Tom Gates

Poetic Brands, BB Design, Woodmansterne, and Aykroyd & Sons are the first licensing partners to on board the popular children’s series, The Brilliant World of Tom Gates, as licensing agent, The Point. 1888 builds out UK partnerships for the IP. Based on the successful children’s book series written and illustrated …

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Moonbug’s CoComelon joins Poetic Brands growing children’s and baby wear portfolio

The popular pre-school property, CoComelon is stepping into the baby and children’s wear market thanks to a new partnership between Poetic Brands and Moonbug Entertainment. In a deal brokered by the brand’s EMEA licensing agent, The Point. 1888, Poetic Brands will develop and launch a collection spanning children’s daywear, outerwear, …

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Poetic Brands grows its pre-school portfolio with Moonbug’s My Magic Pet Morphle

Poetic Brands is continuing to expand its baby, children’s wear, and accessories division, this time through an extended partnership with Moonbug Entertainment to develop an apparel range based on the My Magic Pet Morphle brand. The deal was brokered by The Point. 1888 who manages the rights for Moonbug’s properties …

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MGA Entertainment lands fashion deal with Poetic Brands for Na! Na! Na! Surprise clothing

MGA Entertainment has made its latest fashion move through a partnership with the licensed apparel specialist, Poetic Brands to launch a clothing range based on the Na! Na! Na! Surprise doll range. The specialist apparel licensee is working on a range of children’s apparel, outerwear and swimwear, nightwear and essentials …

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Moonbug Entertainment signs Poetic Brands for Blippi apparel range

Moonbug Entertainment has signed Poetic Brands to design an apparel range based on the kids’ entertainment sensation, Blippi. The move arrives as digital entertainment brands continue to gather momentum in the licensing space. Blippi has connected with children globally through his show Blippi, where he takes them on fun play-dates, …

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Percy the Park Keeper picks up partnership with Poetic Brands for baby and children’s apparel

The evergreen children’s property, Percy the Park Keeper is moving in on the baby, children’s wear, and accessories space thanks to a new partnership with Poetic Brands, adding to the firm’s strengthening portfolio across the kids’ market. The collection with include babywear, layette and baby accessories including bibs, hats, scratch …

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Poetic Brands teams with the National Gallery to launch art inspired apparel and accessories

Apparel licensee, Poetic Brands, has teamed up with the National Gallery to create a range of adult apparel and accessories based on its impressive and extensive artworks. Incorporating a wide range of products, including adult daywear apparel and outerwear, swimwear, flip flops, beach bags and towels, adult nightwear and essentials, …

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The Point. 1888 and Moonbug Entertainment sign six new partners for pre-school hit Blippi

The Point. 1888 and Moonbug Entertainment Ltd have secured six new licensing partners for the popular children’s brand, Blippi. The latest raft follows the brand’s recent publishing partnership with DJ Murphy and builds on the growing demand for licensed Blippi products. The Point. 1888 was appointed in the summer as …

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Poetic Brands to launch Brambly Hedge baby clothing and accessories range

The apparel licensee Poetic Brands has signed on to create a range of baby clothing and accessories based on the heritage children’s publishing property, Brambly Hedge. The new collection will include layette and fashion daywear along with nightwear, snow suits, sleeping bags, accessories, and changing mats each inspired by the …

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