Tag Archives: Pokemon GO

Zavvi launches limited edition, exclusive Pokémon Explorer clothing and accessories collection

The UK online retailer, Zavvi has partnered with the Pokémon Company International to launch an exclusive, limited edition and fully licensed Pokémon Explorer clothing collection. The new range takes inspiration from the anime IP and the ‘sense of adventure’ felt when players explore the outdoors with Pokémon GO. Designed as …

Read More »

Pokémon GO creators partner with Hasbro and TOMY to launch Transformers AR game

Niantic, the team behind the wildly popular AR game Pokémon GO, has teamed up with Hasbro and TOMY to develop a new augmented reality title based on the Transformers franchise. Titled ‘Transformers: Heavy Metal’, the new game will see players battle with characters from the Transformers series in real world …

Read More »

Nintendo and AR game developer Niantic partner again on a Pikmin mobile game

Nintendo and Niantic, the creators of hugely popular mobile game Pokémon Go, are partnering to produce a mobile game featuring another Nintendo IP, Pikmin. This is the just the first of a series of apps the two companies intend to create, and will take advantage of Niantic’s real-world AR technology. …

Read More »

Maison Longchamp sews up physical and digital fashion collab with Pokemon and Pokemon GO

French elegance and Japanese kawaii have found their worlds colliding thanks to a new partnership between The Pokemon Company International and the globally revered fashion brand, Longchamp, spanning both the physical world of apparel and accessories, and the digital world of Pokemon GO. From mid October this year, the Longchamp …

Read More »