The global lifestyle brand, CASETiFY has detailed the return of its popular Pokémon partnership with a new collection that aims to ‘channel a modern day twist’ on its phone accessories line, including new case styles and returning favourites. The latest launch falls under its Past, Present, and Future theme and …
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The Pokémon Company International is taking its direct to consumer platform into new international territories, having confirmed the expansion of its official e-commerce arm, the Pokémon Center, into Canada for the first time. Recognised as a premier destination for official Pokémon merchandise, the online platform was previously limited only to …
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This year’s long list of DreamToys – the predicted best-selling toys and games for Christmas 2020 – is a mix of ‘those that have kept families entertained over lockdown’ and boundary pushing innovation destined ‘to impress under the Christmas tree.’ Alongside the DreamToys Top 12 Toys for Christmas, the committee has …
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Prints, posters, and giftware specialist, GB Eye has inked a new deal with the Pokemon Company International to expand its licensed gifting offering in the build up to Christmas with new products across mugs, framed prints, posters, gifts, and a soon-to-launch eco-range. The move capitalises on key consumer trends and …
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The Pokémon Company International is expanding its European reach once more, having tapped Erve Europe/Van Der Erve, Europe’s licensed apparel and brands specialist, to develop kids and adult apparel for the German, Austrian and Swiss markets. The new deal will see fashion powerhouse Erve Europe / Van Der Erve collaborate …
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WWE, PAW Patrol, Pokemon, and Super Mario have all made the top billing as this week sees the international toy retailer, Smyths Toys, take its turn in listing its top toy predictions for Christmas 2020, pitting some of the world’s biggest and long-lasting toy brands against new launches in the …
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The posters and giftware specialist, GB eye Ltd is launching a new eco-range of sustainable gifts in collaboration with a local Sheffield manufacturer that will tap into some of the biggest IP of the moment, including Pokemon, PLayStation, Harry Potter and DC Comics. The partnership is the latest move from …
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French elegance and Japanese kawaii have found their worlds colliding thanks to a new partnership between The Pokemon Company International and the globally revered fashion brand, Longchamp, spanning both the physical world of apparel and accessories, and the digital world of Pokemon GO. From mid October this year, the Longchamp …
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The global purveyors of pop culture, Funko has detailed what it bills a ‘monumental partnership’ for the first time in the history of the company’s European division, partnering with the Pokemon Company International to launch a Pokemon collection of Pop! Vinyl figures to the region from this October. Pokémon, the …
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Hasbro, The Pokemon Company, Penguin Ventures, and the Natural History Museum are among just some of the biggest names to be taking part in the new virtual Festival of Licensing running this October and taking the place of Brand Licensing Europe this year. Brands from across the entertainment, publishing, gaming, …
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