Tag Archives: print on demand

Spread Group signs up five iconic Paramount properties

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Spread Group has signed a deal with Paramount Consumer Products to produce print-on-demand products for the European market for five iconic properties: Flashdance, Top Gun, Star Trek, Garfield and SpongeBob SquarePants.

Sustainability is at the heart of the partnership. The Spread Group’s print-on-demand offering means an item is only printed after it has been ordered. This limits waste because there’s no over-stocking and leftover sizes.

The first designs will include I Feel the Need for Speed Top Gun t-shirts, Flashdance logo and What a Feeling! hoodies, Garfield LASAGNA lunchboxes and Saturday Night Fever posters. The designs will be a mixture of classic images and newly created designs produced by Spread Group.

Customisation is also made easy with print-on-demand. Fans have the freedom to add a design to a product in a size, colour, and style of their choice.

Sven Burscher, Spread Group’s Head of Licensing, says: “This partnership means Spread Group can offer a huge variety of themes to a wide audience. The Paramount Global brands cover iconic movies and cartoons for a large demographic. There’s a coming-of-age moment for everyone!

“Our print-on-demand offering means the brands and their fans can customise their creations to suit them, whilst retaining brand integrity. It also limits waste, which is better for the planet.”

Fans will be able to add images and quotes to t-shirts, hoodies, caps, bags, aprons, mugs, water bottles, lunchboxes, pillowcases, posters and stickers, depending on the brand. Designs will also be localised – for example, Garfield quotes in German, French and English.

The licence covers Germany, Austria, Switzerland, France and the UK.

 

 

Spread Group links with Peanuts Worldwide for print-on-demand babywear

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Spread Group and Peanuts Worldwide are kicking off the new year with a range of baby products and designs. The collection will be offered across the whole of the EU and the UK, and will feature the lovable beagle Snoopy on baby-grows, tiny t-shirts and warm hats.

Sven Burscher, Spread Group’s Head of Licensing, says: “This partnership expands Spread Group’s offering with lovely designs for the Peanuts baby demographics. It gives the brand and its fans the option of print-on-demand, which offers a range of designs in a style, size and colour to suit them. Peanuts has positivity associated with the brand we are very excited to have Snoopy and the gang in our portfolio!”

Tara Botwick, Vice President of Territory Management, EMEA for Peanuts Worldwide, adds: “We are looking forward to growing our baby offerings in Europe, as we know that parents and grandparents want to share their love of Peanuts with the next generation. Expanding our print-on-demand business is important as we continue to reach new audiences and Spread Group is a key licensee in that category.”

Spreadshirt’s Marketplace will also host a showroom of the designs featuring Charles M. Schulz’s classic characters. More designs will be added as they come on-stream, and the collection will also include apparel for teenagers and adults.

 

Spread Group launches Game of Thrones print-on-demand collection

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Spread Group and Warner Bros. Consumer Products have announced the launch of an all-new print-on-demand collection inspired by Game of Thrones, featuring branded products for fans to use, wear and carry.

The new collection will include apparel, accessories, homeware and more, and is available just in time for the holidays,

Print-on-demand means fans can customise the collection within the parameters of the brand’s guidelines. Spread Group’s offering provides a range of designs from the series in colours, styles and products to suit the brand. Designs with signature phrases like ‘Winter is Here’, ‘Not Today’ or ‘A Lannister Always Pays His Debts’ are among the versatile collection.

The combination of customisation and print-on-demand produces a greater choice for fans, while offering a strong aspect of sustainability; it means no overproduction, and a wider choice of products such as organic cotton t-shirts.

Sven Burscher, Spread Group’s new Head of Licensing says: “We are very excited to expand our strategic partnership with Warner Bros. Consumer Products. We can now offer Game of Thrones fans an appealing product range with a level of customisation, which increases their affinity with the series, whilst retaining control of the brand image. As no product is printed until it’s ordered, Spread Group can offer a greater range, meaning fans can always find the size they need, unlike in the store.”

Spread Group’s last UK order deadline for standard shipping is 13 December.

HBO’s Game of Thrones has aired in over 207 countries and territories, culminating in record-setting ratings, and over its eight seasons, the show became one of the biggest and most iconic series in television history.

Having celebrated “The Iron Anniversary” in April 2021, which marked 10 years since the first episode hit television screens, Game of Thrones continues to engage passionate fans and ignite audiences’ excitement with the next iteration of the franchise, House of the Dragon.

Spread Group signs worldwide license with ZAG for Miraculous: Tales of Ladybug and Cat Noir collection

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Award-winning global independent animation studio ZAG has signed a global licensing agreement with Spread Group. Under the new agreement, Spread Group will provide a print-on-demand collection for the globally successful animated series Miraculous – Tales of Ladybug & Cat Noir, created by ZAG and co-produced with ON kids & family (Mediawan). Kids and young adults’ apparel and accessories for Miraculous will be available via Spread Group’s Marketplace in time for the holiday season.

A worldwide print-on-demand offering means brands can demonstrate their sustainability credentials to customers. At Spread Group, nothing is printed before it is ordered, so there is no overproduction. The Miraculous designs will be published online, ready to be printed on to t-shirts, hoodies and lunchboxes, plus accessories like bags and mugs.

Helena Perheentupa, VP, Licensing, Central, Eastern, Northern Europe and Russia at ZAG, says: “Print-on-demand is a great new opportunity for our passionate fans to engage with Miraculous: Tales of Ladybug and Cat Noir. This global partnership marries Spread Group’s e-commerce expertise with the enthusiasm of our fans, who can now choose from a range of styles and accessories to suit them. We’re delighted with this new initiative and look forward to its great success.”

Sven Burscher, Head of Licensing at Spread Group, adds: “We’re excited to be the strategic e-commerce partners for ZAG, especially after the IP has just won three Licensing International Awards in Germany. Our partnership shows how print-on-demand can add a sustainable element to licensing. Miraculous fans can now choose from pre-designed products that are only printed once an order is placed. Fans can also change the product and the colour to suit their own style, from a range of kids’ clothing and accessories.”

This is Spread Group’s first licensing deal since Sven Burscher’s appointment in October.

Spread Group becomes a strategic e-commerce partner for ZAG in time for the worldwide premiere of the US$100M+ Miraculous animated feature to premiere in 2022.

 

 

Brands In signs pan-European partnership with Disney and its new and existing IP slate

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The licensed fashion apparel licensee, Brands In, has inked a pan-European agreement with Disney, marking a substantial long-term commitment for growth from both companies, to roll out children and adult fashion ranges across all of the Disney, Pixar, Marvel, and Star Wars franchises.

The partnership will see the roll out of ranges through the remainder of Q1 and into spring/summer this year and covers existing and upcoming IP in the Disney catalogue. In 2020, Brands In saw strong retail sales, including print on demand, with its children and adult ranges.

 As UK and European retail opens up again in the coming months, the 2021 Disney fashion apparel SKU’s designed and printed in-house by Brands In’s creative team will focus on delivery to a range of retail destinations across Europe which includes bricks and mortar as well as online.

The partnership will make use of the Brands In wholesale and print on demand drop ship fulfilment capabilities. Disney has bought into Brands In’s ability to provide quality product that is responsibly sourced, provides a rapid approvals process and delivers to market within a maximum of two weeks.  

Rick Lowe, managing director at Brands In, said: “This is a significant step forward for our Disney business, and a move that we are very excited about. Disney is renowned for the quality of its licensed apparel, as well as its rich IP, particularly with its new Disney+ service.

“Brands In will now be focussing on mainland Europe to combine speed to market across a vast choice of new designs with our apparel ranges. We are proud that Disney are confident in our ability to achieve these ambitious plans and we look forward to continued growth of this partnership.”