Fans of Rainbow Rangers rejoice – Nickelodeon has upped the ante and increased the broadcast of the popular Genius Brands International original pre-school series to 26 airings per week. Nick Jr. now airs Rainbow Rangers Monday to Friday with four airings per day, and six airings on the weekends. The animated action-adventure …
Read More »Genius Brands welcomes industry veteran Jeff Shapiro to VP of retail development role
Genius Brands International has named industry veteran Jeff Shapiro is vice president of retail development. The announcement was made by Genius Brands’ SVP of global consumer products, Lloyd Mintz, to whom he will report. Shapiro has held positions at Warner Bros. Entertainment, 20th Century Fox, Sony Pictures Entertainment, and The …
Read More »Rainbow Rangers lands first European broadcaster in Italy’s Cartoonito
Genius Brands International has signed the first key European broadcast deal for the first season of Rainbow Rangers with the Italian children’s network, Cartoonito. The pre-school channel is a joint venture between Turner and RTI Mediaset. Rainbow Rangers is now being dubbed in Italian for Cartoonito, bringing the adventures of the …
Read More »Genius Brands is bringing Rainbow Rangers to the live stage
The live theatre production debut of Rainbow Rangers is timed to coincide with the preschool brand’s US retail launch in 2019.
Read More »Genius Brands’ $4.5m investment funding positions firm as ‘kids’ entertainment global leader’
Financier Robert Wolf says GBI has built a global distribution system that reaches children across its platform of choice.
Read More »Rainbow Rangers grows US retail reach with Spirit Halloween deal
The company will design and manufacture an exclusive line of Rainbow Rangers character costumes and accessories, which will debut at over 1,300 retail locations across the US and Canada from August next year.
Read More »Rainbow Rangers readies to go global with two international brand agents
Centa IP has been put in charge of content distribution and licensing for the new seires throughout Australia and New Zealand, while Alicom will represent the brand’s licensing business in Denmark, Finland, Sweden, Norway and Iceland.
Read More »APC Kids to distribute Genius Brands’ Rainbow Rangers across EMEA this spring
A consumer product programme will follow the launch, led by Mattel's master toy line and publishing from Imprint.
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