Tag Archives: Roblox

WildBrain serves up more Strawberry Shortcake deals

WildBrain has signed a further wave of licensees for both the new and classic Strawberry Shortcake brand, brokered by its consumer products licensing agency, WildBrain CPLG. Additionally, the new Strawberry Shortcake series, Berry in the Big City (80 x 4’), plus four brand-new CG-animated seasonal specials (4 x 44’), produced …

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Popular snack Lunchables joins Roblox

Kraft-Heinz Lunchables, the buildable snack, is joining the virtual universe of Roblox, the global platform where fans can imagine, create and have fun with friends as they explore virtual worlds. For the first time ever, Lunchables lovers can enter the world of Lunchables Racing, where players can build the ultimate …

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Coolabi Group plans to “spook kids silly” this Halloween with comedy brand Scream Street

International rights owner Coolabi Group and its “spooktacular” stop-motion animation Scream Street are celebrating the launch of Series 2 on CBBC and BBC iPlayer, with a hybrid campaign of fun brand activations, promotional partnerships and brand extensions for the popular comedy this autumn. Following a preview of the first five …

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Spin Master’s Bakugan becomes first franchise to air full-length episode in Roblox metaverse

Spin Master’s popular Bakugan franchise will be the first ever to premiere a full-length series episode on the global online platform, Roblox, when it makes its debut to the Roblox universe this September 8th. Bakugan is a global battling franchise that boasts an anime adventure series and digital content, as …

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Little Brother Books on track to sell over one million Annuals this year and reveals Christmas 2021 line-up

Little Brother Books is on track to sell over one million Annuals this year, with more than 2,500 dedicated FSDUs across major retailers in the run up to this Christmas. The feat will make the company the UK’s number one publisher of licensed annuals for the fourth year running. Supporting …

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Hexbug builds Junkbots “metaverse” spanning toys, YouTube series, and Roblox story game

The award winning toy company Hexbug has launched a new project that merges toys with entertainment technology through a new eight part digital series and game on the Roblox platform based on its Junkbots brand. Developed in partnership with the multimedia company Wind Sun Sky Entertainment, Junkbots aims to ‘converge …

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Miraculous ‘shows all signs of a hit’ on Roblox as gameplay exceeds 100 million

ZAG Games’ video game title, Miraculous RP: Quests of Ladybug and Cat Noir is showing ‘all signs of an international hit’ having surpassed 100 million visits in seven weeks, and 88 per cent player approval rating, and more than one million daily active users within its first week on the …

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Value Added Tact | The importance of meeting the sensibilities of ‘kids these days’

From Generation Z to Generation Alpha, audiences’ tastes and preferences are ever changing, from awareness of social responsibilities to greater demand for sustainability. Co-founder of Kids Industries, Gary Pope explores the importance of authenticity when meeting today’s youth and their new consumer values My favourite game when I was a kid was Buckaroo. …

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Coolabi’s Warrior Cats leaps onto Roblox with the new Warrior Cats: Ultimate Edition game

The independent media group, Coolabi Group, has partnered with the Roblox specialists, Aldrich-Callen Studios to develop a new 3D role play game for the global online Roblox platform, all based on its fantasy brand, Warrior Cats. The new Warrior Cats: Ultimate Edition game will be set in the Forest Territory …

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Coolabi’s Warrior Cats leaps onto Roblox with the new Warrior Cats: Ultimate Edition game

The independent international media group, Coolabi  has partnered with Roblox specialists, Aldrich-Callen Studios to develop a new 3D role-play game for global online platform Roblox. The game will be based on its best-selling fantasy brand, Warrior Cats. The new ‘Warrior Cats: Ultimate Edition’ game will be set within the Forest …

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