Tag Archives: rubik’s cube

Spin Master launches toy and game recycling scheme with TerraCycle in the US and Australia

The global toy company, Spin Master has partnered with the international recycling organisation, TerraCycle to launch its own toys and games recycling scheme across the US and Australia. Through the Spin Master Recycling Programme, consumers will now be able to send in Spin Master toys and games to TerraCycle to …

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Spin Master acquires Rubik’s Brand in move that strengthens its Games & Puzzles portfolio

The global children’s entertainment company, Spin Master, has reached an agreement to acquire the London-based Rubik’s Brand Ltd, owner of the world famous Rubik’s Cube. Invented by Ernő Rubik in 1974 and launched globally in 1980, the Rubik’s Cube became a worldwide  craze,selling hundreds of millions of units, and has inspired and …

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Rubik’s launches first official app to teach players to solve the Rubik’s Cube

The world famous puzzle brand, Rubik’s has produced the first official app that uses mobile technology and artificial intelligence to track a real 3D Rubik’s Cube and teach its user how to solve it in real-time. The app also features audio and visual clues to help solve the real-life puzzle. …

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Rubik’s brand sees ‘phenomenal growth’ in digital uptake throughout the world’s lockdown period

The Rubik’s brand has reported a ‘phenomenal growth’ in digital engagement from its community of Rubik’s Cube fans and followers of the brand extension, driven, it states, by the circumstances of the Covid-19 pandemic and the lockdown measures taken across the globe. It’s during the brand’s 40th anniversary that it …

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The Smiley Company forges new partnership for Rubik’s Cube in Spin Master collaboration

Spin Master is teaming up with the world-famous Rubik’s Cube to launch a new range of Perplexus Puzzles with a twist, in a new deal brokered by The Smiley Company, the master licensee for Rubik’s. Together the pair will develop a co-branded Rubik’s x Perplexus range, which will feature a …

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TCG Toys takes Rubik’s Cube into puzzles ahead of brand’s 40th anniversary

The Smiley Company is continuing its efforts to extend the iconic Rubik’s brand into more diverse categories ahead of the puzzle cube’s 40th anniversary next year, this time with a line of themed jigsaws from its US partner, TCG Toys. The new Rubik’s collection from TCG Toys will land at …

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