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Tag Archives: Rubiks

TCG Toys takes Rubik’s Cube into puzzles ahead of brand’s 40th anniversary

The Smiley Company is continuing its efforts to extend the iconic Rubik’s brand into more diverse categories ahead of the puzzle cube’s 40th anniversary next year, this time with a line of themed jigsaws from its US partner, TCG Toys. The new Rubik’s collection from TCG Toys will land at …

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The Smiley Company signs Rubik’s Cube promo with McDonald’s

In a new triple-threat licensing partnership, The Smiley Company has secured a deal for SmileyWorld-branded Rubik’s Cube toys to feature in an upcoming McDonald’s Happy Meal promotion. The deal was brokered by The Marketing Store and will see the promotion launch this April in McDonald’s restaurants across France for five …

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