Tag Archives: sanrio

York Maze celebrates Mr Men Little Miss 50th with world’s largest maize design

York Maze, believed to be the largest maze in Europe, is celebrating the 50th anniversary of the classic British character brand, Mr Men and Little Miss by paying tribute to its cast of personalities by carving out their likeness within its 15 acre expanse. Covering the area of eight Wembley …

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The Museum of Brands celebrates 50 years of Mr Men and Little Miss with summer Discovery Trail

The Museum of Brands is celebrating the 50th anniversary of the Mr Men and Little Miss characters with the launch of a new discovery trail and series of children’s make-and-take creative activities this summer. The trail will not only look to spark children’s curiosity and evoke nostalgic memories for grown-ups, …

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Sanrio taps European game developer Azerion for slate of Hello Kitty and Friends games

Sanrio has tapped the pan-European digital gaming company, Azerion to develop a series of casual games based on the globally popular Hello Kitty brand. The three year partnership will see the firm launch five Hello Kitty and Friends branded games. The games will be web-enabled versions powered by HTML5 and …

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Mr Men and Little Miss to unveil two new characters during 50 Years of Mr Men documentary this weekend

The countdown towards the grand unveiling of the two new Mr Men and Little Miss creations to be joining the cast of classic characters this year, has commenced, as Sanrio reminds the nation to tune in to the 50 Years of Mr Men documentary broadcast on Channel 4 this weekend. …

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Mr Men and Little Miss looks to EMEA licensing with industry newcomers Boutique Licensing Agency

The new, EMEA-focused licensing agency, Boutique Licensing Agency, has secured a partnership with Sanrio to represent the licensing rights for the iconic British brand, Mr Men and Little Miss across the region. Established just this year, Boutique Licensing Agency – or BLA – is a new to the scene agency …

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Nintendo partners with Sanrio to launch character residents and items to Animal Crossing: New Horizons

Nintendo’s hit video game title, Animal Crossing: New Horizon has welcomed a cast of Sanrio residents and themed items through the launch of the Animal Crossing Sanrio Collaboration Pack. Launched to sell out success last week, the pack includes all six amiibo cards from the unique Sanrio Collaboration Series, all …

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Sanrio expands its Dr Marten’s partnership to introduce Hello Kitty and Friends to latest range

Dr Martens has expanded on its collaborative partnership with Sanrio’s Hello Kitty brand for a new collection that introduces the extended Hello Kitty and Friends character line-up to the footwear specialist for the first time. Under the deal, characters like Bad Badtz-Maru, My Melody, and Kerokerokeroppi now find themselves adorning …

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Mr Men Little Miss lands Channel 4 documentary celebrating 50th anniversary milestone

The half century celebrations for the iconic Mr Men and Little Miss children’s books just keep on being rolled out, as Channel 4 commissions a new documentary to take a look into the rich 50 year history of the beloved brand. Created in 1971 by Roger Hargreaves, prompted to answer …

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Sanrio and Marks & Spencer launch extensive Mr Men & Little Miss clothing, accessories and bedding range

Sanrio has launched a new collaborative collection of clothing, accessories, and bedding with Marks & Spencer for its iconic Mr Men and Little Miss brand with a range featuring an ensemble cast of Roger Hargreave’s best-loved characters. The launch arrives as part of the ongoing celebrations of Mr Men and …

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Mr Men Little Miss celebrates 50 years with fan vote for its next two characters

Mr Men Little Miss is celebrating is 50th Anniversary this year with the launch of a new initiative, encouraging fans to cast their votes over which two new characters will join the popular characters’ line-up. From this week, fans will have the chance to vote from a selection of new, …

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