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BLE 2016: Sesame Workshop’s Risa Greenbaum on why Sesame Street has had a ‘fantastic year’

Sesame Street is set to make its debut in the UK next month, and with season three and four of The Furchester Hotel launching in autumn, the property’s success looks set to continue. Here, Risa Greenbaum, AVP of international licensing at Sesame Workshop reveals why guests at BLE 2016 should stop by CPLG’s stand to learn more about the brand.

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