G FUEL launches Party Punch flavour to mark Sonic the Hedgehog’s 30th Anniversary

Sega of America and G FUEL, The Official Energy Drink of Esports, has announced the latest flavour innovation in the G FUEL Sonic the Hedgehog collection: Party Punch.

Created in celebration of Sonic the Hedgehog’s 30th anniversary and inspired by the Sweet Mountain stage in Sonic Colors: Ultimate, G FUEL’s Party Punch tastes like fruity cereal, has only 15 calories and contains 140 mg of caffeine plus proprietary energy and focus-enhancing complexes for supersonic stamina.

The drink is now available for customers in the U.S. and select other countries to buy in powdered form in 40-serving tubs and limited-edition collector’s boxes, which include one 40-serving tub and one 16 oz shaker cup.

“What better way to celebrate 30 years of Sonic than with a party?” says Michael Cisneros, Manager of Licensing at Sega of America. “We’ve partnered with G FUEL to bring the celebration home with an all-new party punch flavour that will keep you moving. Toss some confetti, make some noise, and party like it’s 1991. We can’t wait for Sonic and G FUEL fans to give it a try.”

Party Punch is the third flavour that G FUEL and SEGA have co-developed and launched, with the first two flavours being Sonic’s Peach Rings and Sonic’s Chili Dogs.

G FUEL Party Punch is available now at gfuel.com.