Tag Archives: Superdrug

Katie Piper launches her own collection at Superdrug to inspire confidence and kindness this Christmas

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The TV presenter and philanthropist, Katie Piper, has launched her own product range exclusively with Superdrug. Arriving in time for Christmas, the collection features a line of fragrances, candles, diffusers, and skin balm sets.

Piper’s debut collection includes; Confidence by Day, Confidence by Night, and Courage – Perfect Little Perfumes. Each product has been specifically designed by Piper, with special attention given to producing scents which inspire feelings of confidence and courage.

For every purchase made, five per cent of profit will be donated to The Katie Piper Foundation, supporting burns survivors in their rehabilitation and recovery.

The ‘Confidence’ range has been created with splashes of bergamot, sweet orange, mandarin and dark cassis, with a large dose of Jasmine for a bold and sophisticated sense. The fragrances, candles and diffusers make for perfect gifts all year round and this is just the start, with many more products launching 2021.

Piper said: “I am thrilled to be launching my debut Katie Piper product line in Superdrug stores and online. It’s been in the making for a long time now and I’m so pleased it’s here in time for Christmas. In stores you’ll find my new fragrance, candle, diffuser and skin balm sets which are the perfect stocking fillers.

“Two of my gift sets are called ‘Confidence by Day’ and ‘Confidence by Night’ so it’s all very ‘me’ given how much emphasis I put on emotions and acts of confidence. I think what we’ve all learnt this year is that it’s important to treat yourself and look after ‘YOU’, so I hope my products act as a much needed pamper after a tough year for all of us. 

“It’s also an extra special project for me because a five per cent donation goes to my charity, The Katie Piper Foundation. I have more merchandise launching in Superdrug for Spring 2021, in time for Easter and Mother’s Day, which is really exciting too.”

Simon Comins, Superdrug commercial director, added: “We are so excited to be launching our first collaboration with Katie Piper, a range of scented fragrance, candle and diffuser gifts, exclusively available at Superdrug. We know our customers love to shop for indulgent homeware at affordable prices, and these sets are the perfect item to pick up in time for the Christmas season.

“We’re also pleased to be supporting a cause close to Katie’s heart, with a five per cent from each product sale to be donated to the Katie Piper Foundation.”

H&A takes the plunge with The Simpsons health, beauty and bath range for Superdrug

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The beauty and bathing specialist, H&A is taking the plunge with The Simpsons this gifting season to release a range of health and bath time goodies based upon some of Springfield’s most popular residents. Developed exclusively for Superdrug, the new collection spans the likes of lip balm, face masks, and Duff Beer bath bubbles.

The longest running primetime scripted show in history, The Simpsons launched onto the scene in 1990 becoming a cultural phenomenon, and has remained one of the most groundbreaking and innovative entertainment franchises for the past 30 years. It is currently in production of its 32nd season.

In partnership with Superdrug, licensee H&A is reinvigorating the health and bath time aisle with a new collection of products taking inspiration from the town of Springfield. The new range includes treats such as a Squishee Lip Balm, Patty & Selma Face Masks, and a Kwik-E-Mart Beauty Basket packed with SPringfield-inspired goodies.

Fans will also be able to relax in a foamy filled bath with the Duff Beer Bubbles, while enjoying a sweet lather with the Donut Bath Sponge.

H&A’s licensing and marketing manager, Holly Orton, said: “We’re really excited to see this range hit the shelves. The Simpsons is an iconic, much-loved brand with a broad audience. There is something for everyone in the collection; current beauty and bathing trends are combined with pastel shades and novelty packaging to give a retro feel.”

The Simpsons was named the Best Show of the 20th Century by Time Magazine, called the Greatest American Sitcom by Entertainment Weekly in 2013, and declared The Best TV Show Ever in 2016 by vulture.com

H&A takes the plunge with The Simpsons health, beauty and bath range for Superdrug

Posted on by

The beauty and bathing specialist, H&A is taking the plunge with The Simpsons this gifting season to release a range of health and bath time goodies based upon some of Springfield’s most popular residents. Developed exclusively for Superdrug, the new collection spans the likes of lip balm, face masks, and Duff Beer bath bubbles.

The longest running primetime scripted show in history, The Simpsons launched onto the scene in 1990 becoming a cultural phenomenon, and has remained one of the most groundbreaking and innovative entertainment franchises for the past 30 years. It is currently in production of its 32nd season.

In partnership with Superdrug, licensee H&A is reinvigorating the health and bath time aisle with a new collection of products taking inspiration from the town of Springfield. The new range includes treats such as a Squishee Lip Balm, Patty & Selma Face Masks, and a Kwik-E-Mart Beauty Basket packed with SPringfield-inspired goodies.

Fans will also be able to relax in a foamy filled bath with the Duff Beer Bubbles, while enjoying a sweet lather with the Donut Bath Sponge.

H&A’s licensing and marketing manager, Holly Orton, said: “We’re really excited to see this range hit the shelves. The Simpsons is an iconic, much-loved brand with a broad audience. There is something for everyone in the collection; current beauty and bathing trends are combined with pastel shades and novelty packaging to give a retro feel.”

The Simpsons was named the Best Show of the 20th Century by Time Magazine, called the Greatest American Sitcom by Entertainment Weekly in 2013, and declared The Best TV Show Ever in 2016 by vulture.com

Men’s Health launches toiletry gifting sets from Thumbs Up to UK retail

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The leading lifestyle and fitness brand, Men’s Health has secured retail placement within two of the UK’s biggest retailers for its new toiletry and gifting collection developed by the brand’s most recent licensee, Thumbs Up UK.

The new range consists of body washes, deodorants, and shower gels enhanced with accompanying gifting products such as a sports bottle, sports earphones, and sports armband. The range taps into and provides a gifting opportunity for a growing market of regular exercisers.

The ranges will go on shelves in Superdrug from August and in Primark from October this year.

The new range isn’t the only positive news to come from the Hearst owned title. Men’s Health UK page views rose by 84 per cent (year-on-year) to 11.5M during the month of May alone, with more than 4.8M unique users looking for online fitness and nutritional advice. The increased traffic also led to a sales spike for the well-established Men’s Health home fitness range at Argos.

“Given the authority of Men’s Health across all aspects of personal grooming, the value proposition for these fine products stands alone amongst our avid audience and loyal brand-enthusiasts,” said Steve Ross, global chief licensing officer and head of brand development for Hearst Magazines. “We’re pleased to partner with a terrific company like Thumb’s Up on this new holiday gifting initiative.”

Charlie Rudge from Thumbs Up, said: “Despite, or perhaps because of, the lockdown, retail interest in this fitness inspired range of toiletries has been very strong and we look forward to launching it for this Christmas.”

Antonia Habdank-Toczyska from Golden Goose, added: “We have represented Men’s Health for over seven years now and continue to find opportunities for this versatile and highly relevant brand – perhaps one of the few to see growth during lockdown.”

 

Mad Beauty lands exclusive Superdrug deal for its Disney’s Mulan beauty and lifestyle range

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The health and beauty specialist, Mad Beauty is readying itself for the cinematic debut of Disney’s live action remake of Mulan with the launch of a new range of Mulan licensed beauty, bath and lifestyle products exclusively with Superdrug.

Ahead of the film’s March 27th UK release date, Mad Beauty has developed an extensive range, spanning pampering face masks, cherry-blossom make-up brushes, hair clips, bath fizzers and more.

The Disney Mulan range launched exclusively at Superdrug stores and online on Wednesday, February 26th.

The Disney Mulan Face Mask, Mulan Hair Clip Set, and Chinese cherry blossom Disney Mulan Bath Fizzers are joined by the Mulan Hairbrush set, and make-up brush set. The range also includes a Disney Mulan Lip Balm, Disney Mulan Bath Tea, Disney Mulan Bath and Body Set, and Disney Mulan Eyeshadow Palette.

Mad Beauty has had an ongoing partnership with Superdrug for the past three Christmas seasons. The new Disney licensed Mulan deal will see Mad Beauty extend its range into twice the number of Superdrug stores from this spring.

Trevor Cash, managing director at Mad Beauty, said: “We are very excited about this exclusive Mulan collection. Superdrug has been a valued partner of Mad Beauty’s for the last three Christmas seasons, so to have the opportunity to launch a full range on a FSU in twice as many stores as normal in spring is a fantastic bonus.

“We are very proud of the beautiful collection developed together to coincide with the launch of Mulan movie launch and would like to thank Superdrug and Disney for their support.”