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Tag Archives: Sustainability

LEGO commits $400m to accelerating its sustainability pledge in next three years

The LEGO Group is to invest up to $400 million over the next three years in its sustainability and social responsibility initiatives, covering both long-term investments and ongoing costs that includes its ambition to make all of its packaging sustainable by the end of 2025. The company has made a …

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IFL Science, One Tree Planted, and Sho Water unite for project to protect the ocean’s Orca

IFL Science, the platform devised to make science accessible to everyone through its humorous slant on the scientific world around us, has partnered with the One Tree Planted organisation and Sho Water on a special project to help protect the world’s disappearing population of Orca. Together the trio have developed …

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Selfridges launches Project Earth a sustainability campaign to change the way people shop by 2025

Selfridges has launched its new sustainability initiative, Project Earth, a commitment from the retailer to change the way we all shop by 2025. It builds on the steps that Selfridges has taken over the last decade to put sustainability at the centre of its business. Through Project Earth, the department …

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Studio 100 acquires worldwide distribution and licensing rights to eco-tainment IP SeaBelievers

Studio 100 has acquired the worldwide distribution rights, as well as the licensing and merchandising rights, for the CGI animated series, SeaBelievers, a series based on the SeaBelievers IP itself. Studio 100 will present the show at this year’s MIPCOM Rendezvous Cannes for the first time. SeaBelievers is recognised as …

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Opinion: “COVID-19 isn’t the culprit, the truth is: we are” – Russell Dever

The virus is redefining us as a nation. I am seeing kindness and caring on a scale that I have never witnessed and that is heartening. But let’s not forget that past this crisis there is still a much, much, bigger one playing out and yes, we are just as …

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Mondo’s TV MeteoHeroes arrives in Italy with Cartoonito premiere

Mondo TV’s original children’s animated series MeteoHeroes is coming to Italy, having secured its worldwide premiere on Cartoonito. The launch will be accompanied by a marketing campaign and a growing licensee list. The show – in which six kids use their superpowers to protect the planet from extreme weather events …

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How has GDPR, YouTube FTC, or sustainability affected you? – The Insights People survey

The Insights People and SuperAwesome are calling for final participants in its industry wide research programme into the topics and trends most impacting business in recent years, before the survey closes next week. The report, which will be published across The Insights People’s own platform, via SuperAwesome and media partners …

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Opinion: International trust and how to keep our young consumers onside – Trudi Bishop

In my on-going battle against plastic waste, I have previously written that it was time for brands to be more public about the actions they’re taking to be more sustainable. Consumers aren’t looking for perfection, but they are looking for action.  Action by brands leads to increased trust and loyalty. …

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