Tag Archives: The Pokemon Company International

Primark catches new Pokémon exclusive after new film fuels consumer demand

The Pokémon Company International has detailed a new collaboration with the global fashion retailer Primark for an exclusive range of women’s apparel, responding to growing consumer interest following the release of Pokémon Detective Pikachu. Denim jackets, T-shirts, hoodies and sportswear created by urban lifestyle companies Difuzed and Global Brands Group, …

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Pokémon promos launch into Hamleys and Harrods as Detective Pikachu hits UK cinemas

The Pokémon Company International  has teamed up with the iconic stores, Hamleys and Harrods, for a raft of Pokémon activity, coinciding with the release of the live action Pokémon movie Detective Pikachu. Marking Pokémon’s return to Hamleys’ flagship Regent Street store, a Pokémon window featuring imagery from the movie plus …

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The Pokémon Company picks up leading French broadcaster M6

The Pokémon Company International has signed a new partnership with the leading French broadcaster M6 to increase the availability of Pokémon animation in France and reach even more fans. M6 has acquired the Pokémon the Series: Black & White story arc (Seasons 14–16) from Pokémon’s animated adventures based on the …

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Hot List 2019: Why we’re Piku-tuning in to Pokémon this year

This May, Pikachu will be making his live-action big screen debut with Pokémon: Detective Pikachu and already, The Pokémon Company is anticipating a solid year for its toy sales. Licensing.biz gets the lowdown from EMEA director of licensing, Mathieu Galante

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BLE 2018: The Pokémon Company grows fashion lines with H&M

Reacting to the popularity of the initial Pokémon product offering—including a cap and two exclusive t-shirts for kids— Pokémon and H&M have agreed on a global deal to expand the Pokémon line across apparel, accessories and footwear.

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