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Tag Archives: Universal Brand Development

BLE 2019: Universal Brand Development unveils licensee line-up for Trolls World Tour

Universal Brand Development UK and Eire has unveiled the licensing line up for DreamWorks Animation’s Trolls World Tour. The sequel to DreamWorks Animation’s 2016 musical blockbuster is set to arrive in U.K. theatres on 20 March 2020, ahead of the film’s US release on 17 April, boosted by a supporting cast of …

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Warner’s Paul Bufton joins Universal Brand Development as VP of consumer products EMEA

Warner Bros Consumer Products former VP of licensing and business development EMEA, Paul Bufton has joined the Universal Brand Development unit, taking on the role of vice president of consumer products for Europe, Middle East and Africa. Bufton joined Universal this past month and now reports directly to Vince Klaseus, …

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Universal Brand Development reveals licensing programme for Trolls World Tour

Ahead of the hotly-anticipated theatrical launch of DreamWorks Animation’s follow-up Trolls movie, Universal Brand Development has lifted the lid on an expansive, global toy and lifestyle programme for Trolls World Tour. Hasbro will be heading up the proceedings once again with its master toy line, as Universal promises to deliver …

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Universal and Signature Publishing launch Spirit Riding Free magazine

The children’s magazine publisher, Signature Publishing has teamed with Universal Brand Development to launch a new Spirit Riding Free title, based on the popular toy line and hit TV series. The series, DreamWorks’ Spirit Riding Free centres on a group of friends and their horses, who together embark on a …

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Funko lands its own mobile game with Universal Games

Funko has partnered with Universal Games and Digital Platforms to launch a new mobile game featuring Funko Pop characters from across popular Universal franchises. Characters from the likes of Back to the Future, Jurassic World, Fantastic Plastik, Shrek, How to Train Your Dragon, and Universal Monsters can all be found …

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Universal Brand Development prepares fine licensing roster for Downton Abbey

Universal Brand Development UK and Ireland, in association with Focus Features and Carnival Films, is inviting licensees to return to Downton Abbey this autumn to celebrate the release of the feature length film based on the award winning TV drama. Downton Abbey is set to make its highly anticipated big …

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Universal, Illumination and LEGO partner for Despicable Me building sets

Universal Brand Development, Illumination and the LEGO Group have detailed the further expansion of a licensing partnership to launch a collection of Despicable Me LEGO building sets in 20202. The partnership with the record setting Despicable Me franchise has been drawn ahead of the relase of the upcoming feature film, …

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LEGO is launching new DreamWorks Trolls sets in Universal Brand Development partnership

Universal Brand Development and the LEGO Group have forged a new agreement to launch a range of construction sets based on the DreamWorks Animation film franchise, Trolls. The new range is inspired by characters and scenes from the forthcoming feature film Trolls World Tour. “We are excited to build upon …

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Universal’s Classic Monsters rise up at Universal Studios retail

Universal’s Classic Monsters appear to have risen once again, this time as the focal point of an entire retail destination within Universal Studios Florida. The studio has revamped its Cyber Image Store – a former Terminator 2: 3D gift shop – into a curated Universal’s Classic Monsters shop, moving away …

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Universal’s Despicable Me, Jurassic World and Trolls land on Punchbowl platform

The online invitations and digital greeting cards firm, Punchbowl has secured a new deal with Universal Brand Development to bring its Despicable Me, Jurassic World and DreamWorks’ Trolls into the fold. More than 20 new invitation designs have been created for the launch that allows parents to customise invites with …

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