The social media platform TikTok has pioneered a new method of online shopping, having partnered with the US retail giant Walmart to launch a new shoppable livestream capability for its users to engage with. The new in-app shopping tool was piloted last week when Walmart hosted a one-hour livestream session …
Read More »National Hot Rod Association speeds into collectables space with Castline and M2 Machines partnership
The National Hot Rod Association is speeding into the collectables aisle thanks to a new partnership with Castline that has witnessed the launch of a series of NHRA diecast collectable toy cars under the M2 Machines brand name. The new range made its retail debut at the US retail giant, …
Read More »Is Walmart planning is own subscription video streaming service?
The company has tapped a veteran TV exec amid suggestions it is looking to rival Netflix and Amazon in the video streaming space.
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