Tag Archives: Warner Bros

Warner Bros and DC launch first AR Batman mobile app featuring digital comics, games and more

Warner Bros Consumer Products and DC Comics have lifted the cowl on a new Batman mobile experience for young fans with the launch of the DC: Batman Bat-Tech Edition app – a free mobile app that immerses fans in a story that takes a deep dive into the technology of …

Read More »

Warner Bros Consumer Products opens new office in Mexico to grow channel for local partners

Warner Bros Consumer Products has opened a new office in Mexico City in order to provide local partners with new opportunities to develop licensing programmes around the company’s portfolio of brands by working directly with the studio. WBCP Mexico will offer fans unique retail entertainment experiences and promotions inspired by …

Read More »

The world’s only Harry Potter flagship store opens its doors in New York

The doors to the new flagship Harry Potter store in New York have finally been opened to the public, greeting fans with a 220-pound model of Fawkes the Phoenix, and a host of magical creatures and hand-made props. Billed as an ‘immersive retail experience’ for the Harry Potter global fan …

Read More »

Harry Potter weaves magic across ecommerce platform Spread Group as sales leap 70 per cent

The Wizarding World of Harry Potter has been weaving its magic on the ecommerce platform Spread Group, helping drive UK licensing sales to a 70 per cent leap since the group extended its partnership with Warner Bros in December last year. Increased demand for items – in particular the women’s …

Read More »

The LEGO Group unveils F.R.I.E.N.D.S Apartment Set complete with Janice minifigure

Ready? Altogether now: Oh. My. God. It’s official. The LEGO Group has just detailed the launch of the new LEGO F.R.I.E.N.D.S Apartments Set, a 2,048 brick set that allows fans to recreate their favourite scenes from the now iconic Warner Bros. sitcom. Setting the scene of some of TV comedy’s most …

Read More »

Warner Bros. teams with Toybox to let fans 3D print their own licensed toys at home

Warner Bros. Consumer Products has partnered with Toybox, a company specialised in 3D printers that allow fans to create their own toys at home, to enable audiences to print characters from across the Warner Bros. portfolio. Marked by many as a major step forward in the ongoing development and evolution …

Read More »

Licensing International France Awards winners and first French Rising Star revealed

LEGO Super Mario, The Pokemon Company, and Crunchyroll have been named among the winners of this year’s Licensing International France Awards in a live virtual event that brought together nearly 250 industry executives from France and around the world. Hosted by Christophe Drevet from CDR Strategy and Licensing International France’s …

Read More »

LEGO Super Mario and Warner Bros. among NPD’s Global and European Toy Industry Performance Awards winners

The LEGO Group, Spin Master, Mattel, and Warner Bros have been named among the winners of the NPD Group’s 2020 Global and European Toy Industry Performance Awards. The Danish toy maker took home the NPD’s Global Top Toy Manufacturer of the Year award, while its officially licensed LEGO Super Mario …

Read More »

Green Board Games enters the Wizarding World with BrainBox Harry Potter launch

The popular educational games series, BrainBox is expanding its licensing activity into the Wizarding World with the release of its upcoming BrainBox Harry Potter in May next year. It marks a major development for the Green Board Games team, who has earmarked 2021 as a ‘huge year for the brand.’ …

Read More »

Spread Group expands its partnership with Warner Bros for new licenses and markets

Spread Group – the firm formerly known as Spreadshirt – has expanded its partnership with Warner Bros to bring 14 of its brands including Harry Potter, Batman, and Friends, to new target markets in the UK, US, Canada, and Australia. The latest development is an extension of a European partnership …

Read More »