Tag Archives: WildBrain CPLG

WildBrain CPLG secures a raft of European deals for the hit video game brand Tetris

WildBrain CPLG has signed a raft of new European deals spanning apparel, back to school accessories, fast moving consumer goods, and homewares, for the world famous video game brand, Tetris. The newest slate of deals kicks off with the fashion retailer, Zara, who has introduced a collection of ment’s t-shirts …

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The Emoji Company and WildBrain launch new 2D series Emojitown in major brand extension

The Emoji Company and WildBrain have forged a far-reaching content and licensing partnership to launch Emojitown, a new, digital first, animated series based on the emoji brand, as well as a new consumer product extension programme around it. Under the partnership, WildBrain’s AVOD network and digital studio, WildBrain Spark, has …

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The Emoji Company and WildBrain launch new 2D series Emojitown in major brand extension

The Emoji Company and WildBrain have forged a new, far-reaching content and licensing partnership to launch Emojitown, a new digital first series and consumer products extension of Emoji. Under the partnership, WildBrain’s AVOD network and digital studio, WildBrain Spark has teamed up with Emoji to develop and co-produce Emojitown, a …

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Inspire Me! Home Decor lands long term partnership with MENA retailer Home Centre

Inspire Me! Home Décor has secured a long-term deal with leading MENA home retailer Home Centre for an extensive line of home décor and home furnishings. Me! Home Décor, the lifestyle brand founded by the designer, author, entrepreneur, Farah Merhi currently has over 6.2 million global followers, making it the …

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World Earth Day: Peanuts launches eco-sustainable apparel collection with Vayyu

WildBrain CPLG has secured a new partnership between Peanuts Worldwide and the luxury eco-sustainable lifestyle brand, Vayyu to introduce the firm’s first licensed apparel collection, featuring the classic Peanuts characters. The range has launched today (April 22) to mark World Earth Day, the wide-reaching celebration and commitment to environmental protection, …

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WildBrain CPLG signs popular mobile gaming IP Brawl Stars in latest Line Friends deal

WildBrain CPLG has secured a multi-territory representation deal for the popular online mobile game, Brawl Stars, with the brand’s global rights holder, Line Friends. The deal marks an existing partnership between the two that covers the Line Friends characters brands, Brown & Friends and BT21. WildBrain CPLG will now represent …

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WildBrain CPLG tapped as Motul eyes lifestyle brand extension across apparel, toys, and more

WildBrain CPLG has been tapped as the global agent for the engine oil brand, Motul in an agreement that will mark its first expansion into licensed products. Under the partnership, WildBrain CPLG’s dedicated lifestyle division will target categories including workwear, tool, car and bike maintenance goods, and garage equipment. Plans …

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Space Invaders lands Floris Van Bommel spring/summer footwear collaboration

WildBrain CPLG has secured a new partnership with the premium Dutch footwear brand, Floris Van Bommel to launch a spring/summer capsule collection inspired by the arcade game, Space Invaders. Not content with taking over the arcade scene of the ’80s, the brand’s newest partnership will see it collaborate on three …

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Licensing International France Awards winners and first French Rising Star revealed

LEGO Super Mario, The Pokemon Company, and Crunchyroll have been named among the winners of this year’s Licensing International France Awards in a live virtual event that brought together nearly 250 industry executives from France and around the world. Hosted by Christophe Drevet from CDR Strategy and Licensing International France’s …

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Ubisoft’s Assassin’s Creed swings into location-based entertainment through Osool partnership

WildBrain CPLG has secured a new partnership with Osool Entertainment to develop location-based entertainment attractions for the blockbuster video game franchise, Assassin’s Creed. Brokered by WildBrain CPLG MENA on behalf of Ubisoft, the new deal will see Osool Entertainment create three new Assassin’s Creed indoor attractions in Saudi Arabia, targeting …

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