The Emoji Company has secured a slew of recent partnerships across both the global fashion and food and beverage markets, including a new deal with the premium streetwear brand Wicked Fashions Inc, and the famous Brazilian Cheese Bread restaurants, Rei do Mate.
Wicked Fashions Inc has teamed with Emoji to create a signature streetwear collection under its Southpole, Lockedt29, and WT02 clothing lines. The fashion line aims to combine the Emoji brand’s expressive icons with Southpole’s athleisure styles and will feature hoodies, jeans, shirts, and sweatpants.
The first collection is set to launch Holiday 2020. The partnership was brokered by Retail Monster, LLC., the emoji company’s North American Licensing Agent.
“We are excited to enter into a groundbreaking collaboration with an established leader of the streetwear industry in the US,” said Marco Hüsges, CEO and founder, the emoji company.
Meanwhile, over on the Brazilian Cheese Bread restaurant scene, and Emoji has now detailed a new partnership with Rei do Mate in a move that will see the franchise develop a set of collectable cups featuring designs from the Emoji by Britto collaboration.
Thanks to a deal brokered by Lotus Global, customers buying the 18 cheese bread combo can take home one of the exclusive Emoji by Britto collectable cups. The promotion will run across 300 of Rei do Mate’s stores, as well as on its online platforms that offer delivery service.
“We are thrilled about the launch of this promotion that will truly entertain Brazilian people during the Xmas season,” said Hüsges. “This partnership is the perfect symbiosis of our partnership with famous artist Romero Britto and we are proud to be working with Rei do Mate again for the Brazilian territory.”