Lupus Films, the animation firm behind The Snowman and the Snowdog, has brokered a deal with Picturehouse Cinemas that will see The Hive and Toot the Tiny Tugboat screened in special ‘Toddler Time’ sessions in 20 cinemas across the country.
The two pre-school shows will be screened in the cinema chain’s weekly 35 to 40 minute programme of early years content. They will feature alongside other films and shorts in the sessions, which have been specially designed for under fives to try out the cinema experience for the first time with their parents and carers.
This deal follows the successful screenings of Lupus Films’ The Snowman and The Snowdog in the pre-school sessions, which were held across the cinema chain at Christmas.
“Any project which encourages families to visit their local cinemas scores very highly with us," said co-founder Lupus Films, Camilla Deakin.
"We’re delighted that The Hive and Toot The Tiny Tugboat will be part of this great scheme which sees quality home grown content hitting big screens around the country.”
Leah Byrne, audience development manager, Picturehouse Cinemas, added: "We are thrilled to be welcoming The Hive and Toot the Tiny Tug Boat to our screens this year and working with the talented team at Lupus Films.
"We are sure that the shows are going to be very popular with families, and be a great addition to the Toddler Time programme."
The Hive screenings will commence this week and Toot the Tiny Tugboat will start from January 26th.
Both screenings will be accompanied by in-cinema activity including colouring/activity sheets, special fun events and social media competitions.