The Licensing International Excellence Awards prepare for Licensing Expo Virtual live stream ceremony

The Licensing International Excellence Awards will be returning to Licensing Expo this year, albeit in a virtual format, as the ceremony makes its preparations to live stream on Day One of Licensing Expo Virtual this August 24th to 26th.

The annual award programme will once again honour a list of nominees and reveal the 2021 winners across its 22 categories, whittling down the record-setting number of finalists from the more than 150 nominees across 23 countries. The live broadcast will take place on the Licensing Expo Virtual platform and is available exclusively to event attendees.

Register here for the event and ceremony free of charge.

Scheduled for August 24 at 9:00 a.m. PST/12:00 p.m. EDT, the live ceremony is designed to celebrate a world-class group of licensing professionals, IP owners, agencies, retailers, and more, for their creativity and dedication to the pursuit of advancing the brand licensing industry.

“In a year where stay-at-home restrictions radically disrupted societal behavior, a selection of standout professionals and companies helped the industry navigate these uncharted waters through strategic licensing initiatives – many of which are nominated for this year’s Licensing International Excellence Awards,” said Maura Regan, president of Licensing International.

“Each and every one of this year’s nominees have played a part in reimagining the brand to consumer relationship, changes that will have a positive impact on the outlook of our industry. We look forward to celebrating these successes during the award ceremony during Licensing Expo Virtual.”

Anna Knight, VP of Licensing, Informa Markets, added: “Licensing Expo is about bringing the global licensing community together, a sentiment that really strikes home as we’ve all had to face unique challenges and think outside the box, more so than ever before.

“We are proud to partner with Licensing International and host the Excellence Awards ceremony on the first day of this year’s event to pause and applaud so many individual’s and company’s continued perseverance and inflow of creative ideas that kept our industry’s momentum going.”

The Licensing International Excellence Awards categories include:

BEST LICENSED PRODUCT – Apparel / Footwear / Accessories
Presented by WildBrain CPLG

BEST LICENSED PRODUCT – Appliances/Automotive/Electronics/Housewares/Paint
Presented by ViacomCBS

BEST LICENSED PRODUCT – Digital: Apps / Software / Video Games
Presented by WildBrain – emojitown

BEST LICENSED PRODUCT – Food / Beverage
Presented by LI Accelerator Recipients Bedrock Collectibles, Holy Joe, LIBREX, Park Star Media & Somos Arte

BEST LICENSED PRODUCT – Health & Beauty Aids
Presented by WildBrain – Teletubbies

BEST LICENSED PRODUCT – Home Décor
Presented by InSpirit Designs

BEST LICENSED PRODUCT – Publishing / Social Expression / Back-to-School
Presented by ViacomCBS

BEST LICENSED PRODUCT – Toys / Games / Novelties / Role Play (ages 0-8)
Presented by Alifish

BEST LICENSED PRODUCT – Toys / Games / Novelties / Role Play (ages 8+)
Presented by InSpirit Designs

BEST AGENCY / MANUFACTURER REP
Presented by Bedrock Collectibles, Holy Joe, LIBREX, Park Star Media & Somos Arte

BEST LICENSED BRAND – Corporate
Presented by ViacomCBS

BEST LICENSED BRAND – Digital: Apps & Video Games
Presented by InSpirit Designs

BEST LICENSED BRAND – Entertainment / Character / Toy Brand – Animated
Presented by Alifish

BEST LICENSED BRAND – Entertainment / Character – Live Action
Presented by InSpirit Designs

BEST LICENSED BRAND – Food / Beverage / Restaurant Brand
Presented by WildBrain CPLG Lifestyle

BEST LICENSED BRAND – Lifestyle: Art / Design / Celebrity / Fashion Brand
Presented by Bedrock Collectibles, Holy Joe, LIBREX, Park Star Media & Somos Arte

BEST LICENSED BRAND – Sports / Collegiate
Presented by ViacomCBS

BEST LICENSED COLLABORATION
Presented by Alifish

BEST LICENSED PROMOTION
Presented by WildBrain CPLG – Peanuts Worldwide

BEST RETAILER – Corporate / Lifestyle / Fashion / Sports
Presented by Alifish

BEST RETAILER – Entertainment / Character
Presented by Bedrock Collectibles, Holy Joe, LIBREX, Park Star Media & Somos Arte

THE PANDEMIC PIVOT
Presented by ViacomCBS

 To view the full Licensing International Excellence Awards nominee list, visit here.

About Robert Hutchins

Robert Hutchins is the editor of Licensing.biz and ToyNews. Hutchins has worked his way up from Staff Writer to the position of Editor across the two titles, having spent almost eight years with both ToyNews and Licensing.biz, and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@biz-media.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobGHutchins if ranting is your thing...

Check Also

Diversity and innovation celebrated as Licensing Expo Virtual’s License This! crowns its 2021 winners

An animated brand with diversity at its centre, a refillable snack jar, and a children’s …