The NBA has partnered with the team behind CryptoKitties, the hit blockchain-based collectors game, to launch a new digital platform called NBA Top Shot.
Dapper Labs, the team who propelled the digital kitten collecting title to popularity by using the blockchain system, has signed up to develop the NBA-licensed game that will allow fans to buy, sell, and trade digital collectables.
In a twist to the norm, however, these collectables will take the form of in-season moves, such as ‘Kevin Durant’s three-point shot,’ or ‘Joel Embiid’s dunk.’
These digital collectables will then be available for use in in-chain games and tournaments.
Dapper’s NBA Top Shot also allows users to acquire players and build rosters with the additional ability of purchasing specific moves from the prior season.
National Basketball Players Association’s commercial executive, Josh Goodstadt, said the product was “an entirely new way for fans to connect with their favourite athletes.”
“We believe blockchain technology creates a truly unique product that fans can collect, manage and engage within a fun environment,” he said.