The New York Botanical Garden partners with BloomsyBox to launch official subscription box collections

The New York Botanical Garden has partnered with the US subscription box for flower lovers, BloomsyBox to introduce hand-crafted bouquets inspired by the organisation’s living collections, as well as its rare botanical works found in its LuEsther T. Mertz Library.

The New York Botanical Garden Collection is a monthly flower subscription box featuring one of a kind, custom designed and hand tied bouquets. The collection features flowers sourced from Fair Trade flower farms that are Rainforest Alliance certified. The subscription box has been billed as the ‘perfect occassions gift.’

“Now more than ever, consumers are looking for ways to liven up their homes and easily send  joyful gifts to friends and family,” said Meredith Counts, business development and creative director for NYBG. “With the NYBG Collection by BloomsyBox, we are able to bring the  wonder of The New York Botanical Garden into people’s homes.” 

The collection is now available through BloomsyBox.com. A percentage of the proceeds from sales of the collection support The New York Botanical Garden’s work in plant research and conservation, horticulture, and education.  

The partnership was brokered by NYBG’s licensing agency, Jewel Branding & Licensing. 

About Robert Hutchins

Robert Hutchins is the editor of Licensing.biz and ToyNews. Hutchins has worked his way up from Staff Writer to the position of Editor across the two titles, having spent some six years with both ToyNews and Licensing.biz, and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@bizmedia.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobHutchins3 if ranting is your thing...

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