Any company with a children's characters translated to toy is eligible to enter the awards.

Two days left to enter Awards

Any company that owns a children’s character property that has been translated to toys is eligible to enter’s new Character Property category, and there are only two days left to do so.

Other categories for the 2015 awards include Top Toy of the Year as voted by Girls, Top Toy of the Year as voted by Boys, Best Toy inspired by TV or Film and Best Toy Range inspired by TV or Film, all of which will be voted for by children.

“We’re enormously excited about our awards this year as we’ve added some massive Accolades to the mix and our aim is to reach over 100,000 consumers,” commented Gemma Gallagher founder of

“We thought it was time to recognise all the fabulous children’s character IP out there that have been translated to toys and let children vote for their favourite. We want the licensing industry involved in our prestigious event where children are the only people that vote.”

Entries can now be submitted here.

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