UFC celebrates 25 years with Faces of UFC fan engagement campaign

UFC, the mixed martial arts organisation, has launched its Faces of UFC campaign to celebrate its 25 anniversary this year.

The Faces of UFC campaign will feature a sweepstakes that will be offered to UFC fans aged 18 and upwards in the US, Canada, Mexico, Ireland and the UK, targeting those wanting to share their fan stories.

Thee sweepstakes begins on Thursday, April 19 and ends on Saturday, September 29. On October 1, 25 winners will be selected and awarded an exclusive trip to the UFC 25 Anniversary event on Saturday, November 10.

“In just 25 years, we have built a revolution and we couldn’t have done it without our fans,” said UFC president, Dane White.

“For our 25 anniversary, we want to celebrate all the believers by hearing your UFC stories. If you became a fan of UFC because of a fighter, a love of martial arts or just because fighting’s in your DNA, we want to hear your favourite UFC memory, first fight or how UFC has inspired you.”

To enter the Faces of UFC sweepstakes, fans must submit their online registration at, where they can also upload a photo and short description detailing their UFC fan story.

This Thursday, will officially launch as the Faces of UFC engagement hub, featuring personal fan stories, unique UFC videos, UFC trivia and more. Fans can also receive additional sweepstakes entries for watching videos and answering questions on the engagement hub.

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