UGG teams with Sesame Workshop for kids’ collection

California-based global lifestyle brand UGG has collaborated with Sesame Workshop, the nonprofit educational organisation behind Sesame Street, for the UGG x Sesame Street collection of kids’ footwear.

The collection features classic UGG styles, like the Neumel, Bixbee and Fluff Yeah, enhanced with fun design updates inspired by beloved Sesame Street characters.

Styles include the UGG x Big Bird Fluff Yeah and the UGG x Big Bird Bixbee, and the UGG x Elmo Neumel and UGG x Cookie Monster Neumel, which feature character applications in their iconic colours.

Available in sizes for infants, toddlers and kids, the collection will be sold exclusively through UGG.com and Kids Foot Locker in North America.

About Tessa Clayton

A former Chief Sub of Red magazine, Tessa Clayton is the Digital Editor of Licensing.biz and ToyNews. As a freelance journalist she specialised in writing about parenting and family life, and has contributed to a wide variety of publications and websites including Tesco online, Mother & Baby, Livingetc, Junior, Boots Health & Beauty, Practical Parenting and babycentre.co.uk. Get in touch at tessa.clayton@biz-media.co.uk

Check Also

Licensing International releases first findings from annual Global Licensing Industry Study

Licensing International has released a topline preview of its seventh annual Global Licensing Industry Study. Available …