US: KFC debuts fried chicken-scented suncream

Fans of fast food restaurant KFC will soon be able to smell ‘finger lickin’ good’ thanks to the chain’s new Extra Crispy fried chicken-scented suncream.

The line of suncream will be available for a limited time, as only 3,000 bottles of the SPF 30 cream have been developed, which are on sale online now.

"Our chicken is hand breaded and freshly prepared in our kitchens all day every day, which is why you can smell our Kentucky Fried Chicken outside of our restaurants," said Kevin Hochman, chief marketing officer for KFC US.

"Our Extra Crispy Sunscreen is a fun way to leverage that delicious aroma and let our fans live the Extra Crispy lifestyle for themselves."

Customers will be able to get their hands on a free bottle by visiting www.ExtraCrispySunscreen.com and completing the request form, but the suncream is limited to one bottle per household and is only available in the US.

Hochman added: "While I’d love to tell you our customers have been asking for this, they haven’t.

“In fact, I’m pretty confident nobody ever asked for this. It’s just some crazy idea we dreamed up."

About Robert Hutchins

Robert Hutchins is the editor of Licensing.biz and ToyNews. Hutchins has worked his way up from Staff Writer to the position of Editor across the two titles, having spent some six years with both ToyNews and Licensing.biz, and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@bizmedia.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobHutchins3 if ranting is your thing...

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