ViacomCBS has dialed up its podcasting activity with a raft of new series based on its hit children’s and adult entertainment roster, including SpongeBob Squarepants, PAW Patrol, and Catfish. The firm has said that it is ‘accelerating its momentum on the audio space’ with a robust new line up.
The news has arrived the same week that ViacomCBS revealed it was developing a new version of Yo! MTV Raps and more audio spin-offs of The Daily Show. These follow a new deal it has struck with iHeartMedia, Deadline reports.
New shows include in its audio line-up include those from its Nickelodeon arm, SpongeBob BingePants: The Rewatch, an Avatar / Korra Airbender Universe podcast, and a PAW Patrol podcast. The Catfish podcast will come from MTV in partnership with podcast producer Wondery, the company behind Dirty John and Dr Death.
“Powered by an expansive portfolio of leading brands and iconic IP, ViacomCBS is accelerating its fortified momentum in the podcasting space,” said Domenic DiMeglio, EVP, head of operations and chief marketing officer for ViacomCBS Digital. “With a robust slate of new and returning series, we are building from an incredible foundation to super serve our global audiences wherever they choose to listen.”
