41 Entertainment announced today that it has entered into a global kids promotion with Burger King Worldwide for the Pac-Man and the Ghostly Adventures property worldwide.
The television series is slated to begin broadcast in autumn 2013.
The promotion is scheduled to begin in January 2014 and run for six to eight weeks in both company-owned and participating franchised Burger King restaurants.
Guests who purchase a BK Kids Meal at participating restaurants will receive one of six themed toys with their meal.
Allen Bohbot, CEO of 41e stated, “Burger King is an ideal partner for Pac-Man and we welcome them on board. We have high expectations for this promotion and look forward to the commencement of the campaign.”
Avi Arad, executive producer of Arad Productions, continued, “Burger King is a tremendous partner.”
“We are very happy to have the Burger King brand joining the worldwide Pac-Man and the Ghostly Adventures program,” added Shin Unozawa, chief operating officer at Namco Bandai Games.
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