41e lands more partners for Pac-Man in Mexico and Latin America - Licensing.biz

41e lands more partners for Pac-Man in Mexico and Latin America

Photo Pack, Lucky Clover and IFCO on board in Mexico while Dreamkyds signs up in Latin America
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41 Entertainment has secured more licensees for the Pac-Man and the Ghostly Adventures property in Mexico and Latin America.

The deals in Mexico were negotiated by 41e's agent in the region Tycoon Enterprises and sees Photo Pack come on board for licensed backpacks, tote bags, lunch boxes and accessories for laptops, iPads and tablets.

Elsewhere in Mexico, Lucky Clover will now create licensed stationery products and IFCO will bring a range of branded caps, wallets and bags to retail.

41e has also agreed a expansive deal in Latin America with Dreamkyds for a series of backpacks, bags, clothing, stationery, frisbees, umbrellas, key chains, caps and beanies, drinking bottles, inflatable balls and footwear.

“The licensing program for the Pac-Man and the Ghostly Adventures property is really taking off and we are very pleased of these activities since the Las Vegas Licensing Expo," said 41e CEO Allen Bohbot.

"It’s going to be a great 2014 for Pac-Man licensed products."

This news follows deals earlier in the week with new licensees for the property in Australia and New Zealand.




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