EA Sports launches UFC 3 - Licensing.biz

EA Sports launches UFC 3

The game is billed as the most realistic UFC game ever made.
Author:
Publish date:
Screen Shot 2018-02-02 at 14.46.53.png

EA has launched the latest in its UFC video game series today, in the form of UFC 3 which has come to PS4, Xbox One and PC today.

The game includes new gameplay features and animations, new social modes to challenge friends, and a new G.O.A.T. Career mode that delivers excitement both inside and outside of UFC’s world-famous Octagon.

“EA SPORTS UFC 3 is the most realistic mixed martial arts game ever made,” said UFC president Dana White. “The new G.O.A.T. Career Mode gives you the opportunity to go from contender to champion by promoting your brand and performing inside the Octagon. This game has it all.”

“We’ve completely reinvented our striking game with Real Player Motion Tech, and we think fans are really going to love it,” said UFC 3 creative director, Brian Hayes. “We’ve also incorporated a lot of fan feedback in the new G.O.A.T. Career mode, and throughout the whole game. It’s great to be back after two years working on this amazing game.”

The game introduces several new gameplay modes and features including 'Real Player Motion' tech, which allows for a better looking a feeling gameplay experience than ever before.

Related

Screen Shot 2017-10-18 at 15.25.38.png

What does EA's Star Wars pivot mean for licensing?

Yesterday, top games publisher EA announced that they’re single-player action/adventure Star Wars game was to undergo a significant shift to multiplayer open-world, axing the developer along with it. We explore how the homogenisation of video games could affect licensing opportunities.

Featured Jobs